Multichannel retailer N Brown, owner of businesses such as Figleaves, revealed a “robust” set of results today. Here’s 10 things you might not know about the business.
N Brown has a “very distinctive” 6-million strong customer base, with an average age of 58, and an average dress size of 18
N Brown makes £271m of its revenues from customers in the 30-50 age bracket, and the remainder - £482m - from the over 50s
Online sales make up 50% of sales, and traditional mail order catalogues make up the remainder. Its small stores business is only a minor part of overall turnover at present
The Group used to own, through a joint venture, a television shopping channel, which it closed in 2006
N Brown is aimed squarely at people sized 14-32 that have “difficulty finding clothes to fit in other retail stores”
Via its Marisota brand, N Brown said it has developed the world’s largest strapless bra, available up to size 48K
Ladieswear accounts for about half the group’s revenue, but menswear is its fastest growing category, aided by brand ambassadors such as Freddie Flintoff
N Brown has operations in Germany and the US. Both countries accounted for £8.4m of sales last year, double that of the previous year
Simply Be is the largest single brand in the group with sales of over £100m
N Brown, which has a large mail order business, sent its catalogues earlier than usual this year to beat the increase in postage costs, which came into force yesterday
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