All Boots articles – Page 27
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News
Enterprise Zone investment to boost innovation at Boots
Larger research and development site will provide extra capacity to realise retailer’s US ambitions.
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AnalysisCampaign of the week: Boots, Let’s Feel Good
Ahead of Christmas, Boots has dumped its ‘Here Come The Girls’ advertising theme for a new ‘Let’s Feel Good’ campaign.
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AnalysisAnalysis: Are retail adverts now behind the times?
Retail campaigns often focus on women, but changes in shopping habits and society may mean a new approach is needed.
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NewsBoots apologises after competition error
Boots has issued an apology after disappointed customers were mistakenly told they had won a holiday as part of a competition the retailer was running.
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NewsEE poaches Boots boss as retail director
EE has poached Boots director Deidre Burns to head its retail operations amid a reshuffle of the management team.
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AnalysisAnalysis: Boots' new ad campaign
Boots has scrapped its well-established ‘Here come the girls’ TV ad for a more emotive, inspirational theme for Christmas, and this year the campaign is bigger than ever – with a full 60 second ad and four 30 second spin-offs.
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NewsBoots drops 'Here come the girls' ad for "inspirational" campaign
Boots has launched a new Christmas TV advert campaign, ditching its long-running ‘Here come the girls’ theme after four years.
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NewsBoots trials iPads in store
Health and beauty retailer Boots is trialling iPads and wi-fi in 30 stores to enable customers to order in store more easily.
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AnalysisAnalysis: Olympic legacy for supply chain
New supply chain ideas tried out at the London 2012 Olympics could change the way retailers operate in the UK. Alison Clements finds out what lessons have been learnt.
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AnalysisAnalysis: How will Boots' Jamie Oliver tie up affect the food-to-go market?
The tie up revealed today between health and beauty specialist Boots and celebrity chef Jamie Oliver could prove a game changer in the increasingly competitive food-to-go market.
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NewsBoots teams up with Jamie Oliver for lunchtime range
Boots has teamed up with Jamie Oliver to launch an exclusive range of lunchtime food products.
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AnalysisAnalysis: Retailers spread the word with in-store magazines
Despite the proliferation of online content, the in-store magazine has grown in stature and sophistication, providing customer reach and engagement.
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NewsFormer Alliance Boots director Jonathan Farrington takes the helm at Dr Max
Former Alliance Boots director of corporate development for EMEA Jonathan Farrington has been appointed group chief executive of Dr Max, a value-led pharmacy retailer which operates across central and eastern Europe.
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OpinionComment: Closing the wrong stores can lead to a click-and-collect disaster
For the avoidance of doubt, I’m a practicologist not a proctologist.
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OpinionBlog: Vision Express conjures up the perfect fit
Magic tricks are not what you expect from a standard check up at the opticians but that’s what Vision Express did when it waved its wand to find me a pair of glasses that do not make me want to hide in the shadows.
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NewsRetailers must globalise to survive, says Alliance Boots chairman Pessina
Alliance Boots chairman Stefano Pessina said it is critical that retailers react to the growing need to be global.
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NewsBoots boss warns discounters pose hypermarket threat
The high street discounters’ move into branded products will threaten the viability of hypermarkets, warned Boots boss Ken Murphy.
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OpinionComment: Hamleys deal opens the door to overseas growth
This week’s acquisition of Hamleys, which famously describes itself as the “finest toy shop in the world”, paves the way for the retailer to test that claim on a truly global scale.
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NewsWalmart boss Cheeseright: 'Low price is our best loyalty scheme'
Asda’s everyday low prices stance means it does not need to launch a loyalty card, according to Walmart boss David Cheesewright.
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AnalysisAnalysis: Exploring international retail expansion
Retailers are increasingly exploring international expansion, but securing the right property portfolio abroad brings unique challenges. Gina Lovett reports on developments in key global markets.

















