‘Hyperinflation demands aggressive response on customer proposition and costs’ | Opinion | Retail Week UAT

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‘Hyperinflation demands aggressive response on customer proposition and costs’

By Anita Balchandani and Richard Mayfield2022-09-23T05:30:00

Wooden blocks with percentage signs on and a wooden arrow going up alongside

Many executives who have worked around the world will be well-versed in the challenges of hyperinflation.

But leaders who have stayed in Europe and the UK are unlikely to have encountered the current environment, in which prices are rising at the fastest rate for 40 years.