All Dreams articles – Page 2
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Retail Navigator Analysis
Dreams (Overview)
Dreams is one of the UK’s leading bed and mattress retailers with just over 200 stores. It sells around 14,000 mattresses, bases and headboards per week to its customers through its stores and website.
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Retail Navigator AnalysisDreams (SWOT)
High brand recognition both on the high street and out-of-town has supported Dreams’ marketing efforts in recent years. This will be significant in furthering its aspirations to be the most recommended bed retailer in the UK
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Retail Navigator AnalysisDreams (People)
Former COO Jonathan Hirst became chief executive at the end of 2021 after former boss Mike Logue left the business following its acquisition by Tempur Sealy.
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VideoRetail Question Time with Anna Blackburn and Mike Logue
Following last month’s much-anticipated retail reopening, Beaverbrooks managing director Anna Blackburn and Dreams chief executive Mike Logue discuss trading patterns, how they are preparing their companies for future success and their priorities in the aftermath of the pandemic.
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OpinionFran Minogue: Retail leadership lessons for our stop-go times
There was a horrible novelty to the first lockdown. We’d never been there before and the first priority was colleague safety and then to focus on keeping operations going.
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AnalysisJohn Lewis, Superdry, Lush and Waterstones on trading in retail’s new normal
After three months of shuttered doors due to the coronavirus, English non-essential retail reopened to the public on Monday. Retail Week analyses the lessons to be learnt from the first days of trading.
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NewsIn pictures: Primark and Sports Direct drive footfall as non-essential retail reopens
Retail destinations across England saw footfall numbers soar on the day that non-essential retailers were allowed to reopen stores, with queues forming for the likes of Primark, H&M and Zara.
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OpinionOpinion: Retailers must adopt new normals for post-coronavirus world
“Won’t it be great when things are back to normal?” you hear people say.
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VideoFace time: Dreams boss Mike Logue on Covid-19 triggering digital investment
Dreams chief executive Mike Logue talks about moving from two-man to two-van delivery, repurposing its factory to produce PPE and other operational changes brought on by coronavirus in recent weeks.
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NewsDreams directors exit as retailer prepares for post-coronavirus landscape
Two Dreams directors will leave the beds specialist this week as the retailer adapts to a changing retail environment partly precipitated by the coronavirus outbreak.
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OpinionOpinion: Has Eve Sleep missed its wake-up call?
The online players selling memory foam mattresses tightly rolled up and delivered in a box were supposed to revolutionise retail – but in a fiercely competitive market, brands are under pressure.
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AnalysisExclusive: Profits climb at Dreams for fifth year
As Dreams posts sales and profit growth for the fifth year in a row, Retail Week talks exclusively to boss Mike Logue about how the beds specialist continues to avoid the nightmare that so many other retailers are facing.
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AnalysisRetail Week Awards 2019: Dreams' turnaround after wake-up call
From going into administration to turning a profit is no small feat. By becoming a specialist in its field, Dreams made swift changes and has proven it’s a winner in a fiercely competitive sector
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AnalysisAnalysis: Will Brexit chaos wipe out big ticket’s golden period?
Big-ticket retailers rely heavily on Boxing Day and the January Sales, but this year the spectre of Brexit looms large.
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NewsA messy, disruptive exit? Retail leaders' Brexit verdict
As prime minister Theresa May successfully overcomes a vote of no confidence, retail leaders have weighed in on another week of Brexit drama.
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NewsEve Sleep seeks £15m investment to fund new CEO’s strategy
Eve Sleep’s newly appointed chief executive James Sturrock has unveiled his new strategy, which will home in on expanding the etailer’s product range and brand positioning.
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AnalysisThe UK's top 30 growth retailers 2018 in numbers
Retail Week reveals its list of the UK’s top 30 growth retailers. Here we highlight the key statistics and some notable businesses that have made the list.
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NewsEve Sleep founder ousted after 'strategic missteps'
Direct-to-consumer mattress specialist Eve Sleep’s founder and chief executive Jas Bagniewski has left the business with immediate effect.
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AnalysisAnalysis: How to measure the value of stores
As shopping habits change, so too must the function of physical stores, or else they risk becoming surplus to requirements.
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NewsDreams' full-year profits jump amid tough market
Dreams has increased profits and sales for the fourth consecutive year, bucking the trend in a “challenging” big-ticket market, Retail Week can reveal.
