All Facebook articles – Page 3
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AnalysisReview of the Year: Tech and ecommerce trends
From Pinterest ads to Pokémon Go!, 2016 was a year packed full of technology innovations.
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NewsBreakfast briefing: Estee Lauder, click-and-collect sales and more
Retail news round-up: Estee Lauder launches Facebook messenger service, Samantha Cameron launches new fashion label and click-and-collect sales expected to grow
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OpinionOpinion: Could Facebook Marketplace herald the fast fashion of the future?
Peer-to-peer advertising platform Facebook Marketplace launches this week in the UK, US, Australia and New Zealand.
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NewsFacebook squares up to eBay as it launches marketplace capabilities
Facebook is rolling out a new feature entitled Marketplace, creating a dedicated feed for users to buy and sell through the platform.
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NewsArgos uses Facebook’s local availability ads to drive multichannel sales
Facebook has launched local availability adverts that will show users products that are available at nearby retail outlets in real-time.
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AnalysisPersonalisation: Innovative ways of turning shoppers into 'soulmates'
From reading customers’ minds to analysing a shopper’s DNA, brands are going to extraordinary lengths to push the boundaries of personalisation.
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OpinionOpinion: What Apple’s flagship redesign reveals about the future of retail
Apple has removed ‘Store’ from the title of its flagship outlets. What does this shift mean for the retail giant’s bricks-and-mortar strategy?
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NewsFacebook launches store visit and purchase tracking technology
Facebook has launched advertising technology that will allow retailers to track shoppers’ in-store visits via their mobile ad campaigns.
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AnalysisStart-up of the week: Mobile commerce messaging service Askourt
The number of start-ups in retail technology is growing quickly and Retail Week is highlighting some of the best. This week: Askourt.
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AnalysisAnalysis: How Facebook plans to become a ‘lighthouse’ in retail technology
Retail Week spoke to Facebook’s head of retail Martin Harbech about what ambitions and plans the social media giant has in store.
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NewsAsos partners with Instagram on multiple video ad technology
Instagram has launched carousel video ad technology, which will allow retailers to create multiple videos to advertise to shoppers.
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AnalysisAnalysis: Turning virtual reality into a tangible retail tool
From tardis car showrooms to try before you fly holidays, augmented reality is making its presence felt in the retail industry.
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OpinionOpinion: Facebook’s chatbot and the future of retail sales
Facebook’s recently launched chatbot technology could revolutionise customer service, online delivery and sales for retailers.
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NewsEBay partners with Facebook on automated messenger trial
EBay is piloting Facebook’s automated messaging technology to alert shoppers when an auction for an item they have bid on is ending.
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NewsBreakfast briefing: Retail news on Facebook and Apple Watch
Retail news round-up on October 14, 2015: Facebook testing dedicated shopping feed and a new smartwatch unveiled to take on the Apple Watch.
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AnalysisThe rise of virtual assistants may end the need for online searches
“Can I say what it’s about?” If you’ve ever had difficulty getting through a protective secretary, just imagine all your customers having one.
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NewsInstagram to launch full ad campaign capabilities for retailers
Instagram has expanded the ad capabilities available to retailers on its social media platform, including a new 30-second video ad format.
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OpinionWhat retailers can learn from Benedict Cumberbatch’s Hamlet controversy
To read the commentary on Benedict Cumberbatch’s Hamlet would lead one to assume that a failure of epic proportions is unfolding.
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VideoWatch: Why social shopping is gaining traction with retailers in 60 seconds
Yahoo has purchased social shopping site Polyvore, and it is not the first retailer to make online shopping a social experience.
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OpinionComment: How will Facebook’s shoppable brand pages impact the etail channel?
Facebook is taking another crack at becoming an ecommerce contender after listening to brands that made a first foray into Facebook Stores.
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