Store gallery: AllSaints opens its latest ‘enhanced’ concept store

AllSaints has opened the doors to a new store at Meadowhall, Sheffield, having relocated from one area of the shopping centre to another.

The new store, which opened on April 14, houses the brand’s new store concept as part of a wider rollout across the fashion retailer’s store estate.

The concept was first launched in Los Angeles last year and the brand said it has been “well received” by shoppers.

AllSaints said the new store offers a “brighter and more premium” shopping space that maintains the brand’s unique, heritage DNA. It also houses a larger range of AllSaints’ iconic products.

The opening comes amid broader expansion within the UK for AllSaints following recent openings at Birmingham Bullring, London Bridge, Manchester’s Trafford Centre, Glasgow and its newest station location at London’s St Pancras.

The latest openings bring AllSaints’ total global store count to 306, including standalone, concessions and franchises.

AllSaints global retail director Frankie Mallinson said: “We are pleased to announce the opening of our new store at London St Pancras – a landmark location that allows us to reach even more customers, including those travelling to or from the continent via the Eurostar. It marks an important milestone as we extend our presence in London, the city where AllSaints was born, and continue our valued partnership with Network Rail Property.

“We are also excited to have unveiled our new Meadowhall store, featuring an enhanced design concept that reflects our ongoing commitment to delivering exceptional in-store experiences across the UK.

“These latest openings would not have been possible without the dedication and collaboration of teams across AllSaints, whose hard work continues to drive our growth as a global fashion brand. We are proud that our St Pancras store team leads – Anthony Ngot, Holly Bazendale and Chancelle David – have all been promoted from within, bringing with them a wealth of experience from other stores.

“At Meadowhall, we are privileged to have Lindsey Burns, our store manager, who has been with AllSaints for more than 14 years. We are immensely grateful to her and her team for their commitment to bringing the new store to life. The whole Meadowhall store team is excited to welcome customers back into our new space.”