The UK retail sector is under immense pressure. Sales are flatlining, consumer confidence is wavering and a weak pound has hammered those with international businesses. 

Some businesses have buckled under this pressure and launched redundancy rounds, CVAs or have sought additional funding in a bid to plug the gap.

Despite this backdrop, retail success continues to be defined by growth, either through ever-increasing sales and profits or by expanding into new territories. However, is this perception outdated?