Blog: Harris + Hoole's new app steps up loyalty offer

Harris + Hoole’s app is an engaging mix of natty design and intuitive functionality.

It enables customers to select the coffee they want that day and order by checking in via the app as they walk into the store. Using the ‘my usual’ function, shoppers can select their daily delectation and pay for it on reaching the till.

The app, which launched this week, also enables shoppers to locate stores, view opening hours, read store managers’ profiles, link to the shop’s Facebook and Twitter pages and store loyalty stamps digitally.

Once the order is placed staff can see customers’ pictures on their till and address them by name, which will appeal to some shoppers but put off others who do not appreciate familiarity.

With payment on the app also slated, this could offer a solution for caffeine fiends looking to grab a coffee quickly using a personalised experience.