The UK’s largest health and beauty retailer has released its latest Christmas campaign, highlighting a present for everyone at every price point.

The 90-second film follows a young girl and her mother as they go on a journey to the North Pole “to show Santa how much they appreciate him by giving him a gift”.

The advert, developed in partnership with Boots advertising agency The Pharm, will air for the first time on ITV this Friday, November 3.

Pete Markey, chief marketing officer at Boots, said: “At Boots, we want to help customers give joy this Christmas and to celebrate the people who deserve to be appreciated: family, friends, colleagues or anyone in the local community who have made a difference to their lives this year.

“Christmas is the perfect time to express our gratitude to others and, with our extensive range of great-value gifts and amazing offers, Boots really does have something to help make everyone in your life feel valued this Christmas.”