All Ikea articles – Page 4
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      AnalysisHow inflation has forced retailers to adapt their loyalty schemes
As inflation has run rampant and customer confidence plummets, retailers have increasingly turned to loyalty schemes to drive sales. Retail Week takes a look at how six retailers have adapted their programmes to appeal to cash-strapped customers
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      NewsIkea boosts customer service with home improvement advice and AI
Home and furniture giant Ikea is training up its call centre workers to become interior design advisers, as artificial intelligence plays a crucial role in answering its customer enquiries, according to Reuters.
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      NewsIkea Family loyalty scheme to be given a makeover
Ikea Family, the homeware giant’s loyalty scheme, is to be reinvented to offer shoppers more rewards and make them feel “more valued”.
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      NewsIkea acquires software provider to speed up online orders
Ikea has bought US-based software brand Made4Net for an undisclosed sum.
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      NewsIkea opens new distribution centre to power London expansion
Ikea has opened a new customer distribution centre to speed up home delivery in London and the South East as it continues expansion in the capital.
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      InterviewInterview: Ikea boss Peter Jelkeby on his plans to ‘spice things up’ on Oxford Street
Ikea UK and Ireland chief executive Peter Jelkeby fizzes with excitement about the brand’s new city-centre digs.
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      AnalysisStrategy spotlight: Five ways Ikea will drive long-term success in the UK
As the long-awaited Ikea store in Oxford Circus is set to open later this year, what can we expect from the Swedish retailer?
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      NewsIkea to make ‘biggest ever’ investment in US expansion
Ikea owner Ingka Group is to make its biggest ever investment in stores and fulfilment in the United States.
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      NewsIkea to spend £4.5m to supercharge electric vehicles fleet
Ikea is to invest £4.5m in one of the biggest electric vehicle infrastructure projects for last-mile fleets in the UK.
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      GalleryStore gallery: Inside Ikea’s latest small-format store
At just 764 sq ft, the Ikea Plan & Order Point store in Stockport, Greater Manchester, is one of the smallest locations the home and furniture giant has opened in the UK.
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      InterviewQ&A: Ikea exec talks new tech and how AR can transform the in-store experience
Ikea’s country marketing manager Helena Gouveia, along with immersive tech company Warpin CEO Emma Ridderstad and partner director Eva Kindlundh, speaks to Retail Week about the in-store augmented-reality partnership
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      NewsExclusive: Wickes boss ‘curious’ about high street DIY store concept
Wickes chief executive David Wood says he is “curious” about the idea of high street DIY shops, a concept currently being trialled by competitors B&Q and Ikea.
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      Innovation of the WeekInnovation of the Week: Ikea deploys 100 drones for supply chain efficiency
Innovation of the Week is a subscriber-only series highlighting retail initiatives that have caught the eye of our analysts.
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      NewsIkea launches in-store AR game with Meta
Ikea has helped to develop a new augmented reality (AR) experience that teaches customers about marine life and sustainability.
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      NewsIkea cuts carbon footprint with vegan food and renewables boost
Ikea has slashed its carbon footprint by boosting the use of renewable energy and offering more plant-based food options at the same price or cheaper than meat in stores.
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      NewsIkea UK sales jump as post-pandemic customers invest more in their homes
Ikea’s UK sales jumped 13% as customers looked to invest more in their homes, both in store and online, post-pandemic.
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      NewsIkea unveils £12m cost-of-living support package for staff
Ikea has invested £12m in a pay rise and wellbeing support package to support its staff through the cost-of-living crisis.
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      AnalysisSeven ways UK retailers are making real progress on sustainability
With next week’s COP27 putting the climate emergency in the spotlight, Retail Week recognises retailers and brands already driving measurable progress, including eBay, Ikea, Decathlon and Lush
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      NewsIkea weighs in behind M&S' Oxford Street redevelopment ahead of flagship opening
Furniture giant Ikea has supported Marks & Spencer’s plans to redevelop its Marble Arch store ahead of its own debut on Oxford Street.
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      Opinion'Welcome to Web -1.0, where pureplays struggle and stores are stars'
Never mind the metaverse and Web 3.0 – as ecommerce players fall on tougher times, retailers must focus on creating genuinely multichannel models, writes Retail Week executive editor George MacDonald
 

















