With multichannel having such a transformational impact on retail, we’ve produced the definitive report on the subject.

Every week Retail Week charts the profound impact which the digital age is having on retail. But what the sheer pace of change doesn’t allow you to do is take a step back and produce a thorough overview of the state of play in multichannel retailing, how it’s evolving and what impact it is having on traditional retail models.

Until now. We’ve just released Multichannel Now, a comprehensive examination of all aspects of multichannel retailing in the UK. Produced by my colleague Joanna Perry, the report is based on extensive research including frank interviews with over 30 top retailers who gave their honest opinion on where multichannel is going.

Chapters in the report include the growth of mobile commerce, the challenges of integrating channels and fulfilment, the potential of social media and the international opportunities created by online. It also examines the multichannel strategies of each of the UK’s top 100 retailers.

Retail Week subscribers can get hold of the report at a specially discounted price - click here to find out more and to buy the report.