In pictures: Marks & Spencer's extended store at Westfield London | Gallery | Retail Week UAT

In pictures: Marks & Spencer's extended store at Westfield London

By George MacDonald2014-11-04T09:27:00+00:00

Kids' room-set at Marks and Spencer's Westfield London store

Marks and Spencer's new baby department at Westfield London

There is an emphasis on outfit building and accessorizing

The 'avenue of suits' at Marks and Spencer, Westfield London

In the tailoring department at Marks and Spencer, Westfield London

Customers can choose buttons and threads in the tailoring department at Marks and Spencer, Westfield London

Christmas display at Marks and Spencer, Westfield London

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Marks & Spencer has unveiled a makeover of its Westfield London store, where more space is devoted to homewares and its new baby offer is showcased.

Marks & Spencer’s Westfield London store has been extended by 22,000 sq ft by the addition of an extra floor. At 124,000 sq ft, the shop is now M&S’s fifth biggest.

Home has been extended from 5,500 sq ft to 15,000 sq ft and the retailer has introduced more roomsets.

Firsts at the store include a nail bar in the beauty department, a men’s personal tailoring offer and enhanced visual merchandising such as better outfit-building displays and accessorisation.

The approach is being adopted in M&S’s 70 top stores.

M&S style director Belinda Earl said: “I hope you can see a very clear statement that we’re sending style down the chain at M&S.”