In these troubled times, when even Russia has announced that it has gone into recession, India is one of the world’s few remaining economic highlights.
And Indian department store operator Globus shows how this is a market where things are still developing rapidly with this revamped five-floor, 25,000 sq ft flagship.
A year in the making, the store interior is intended to act as a template for the chain and has been designed by UK consultancy Dalziel + Pow, working in collaboration with the local architect who created the original building.
Since 2001, this has been a business that deals in own-brand merchandise. Product is displayed by category, with lifestyle areas including women’s and men’s Western and Indian clothing. Owing to the somewhat fragmented nature of this offer, the retailer concentrates on an Indo-Western look, an area in which it is an organised retail market leader.
Each of the store’s floors have a distinct look and feel, with different feature walls and ceiling treatments, but with black and white used as the predominant palette. Colour-coded navigational and departmental graphics have been installed to ensure the various zones on each floor are readily located.
The last floor to be completed was the third, in November. This floor features shop-in-shops including French Connection, Energie and G-Star, alongside private label.
Globus is now rolling the look out across its 20 other stores in the country.
A year in the making, the store interior is intended to act as a template for the chain and has been designed by UK consultancy Dalziel + Pow, working in collaboration with the local architect who created the original building.
Since 2001, this has been a business that deals in own-brand merchandise. Product is displayed by category, with lifestyle areas including women’s and men’s Western and Indian clothing. Owing to the somewhat fragmented nature of this offer, the retailer concentrates on an Indo-Western look, an area in which it is an organised retail market leader.
Each of the store’s floors have a distinct look and feel, with different feature walls and ceiling treatments, but with black and white used as the predominant palette. Colour-coded navigational and departmental graphics have been installed to ensure the various zones on each floor are readily located.
The last floor to be completed was the third, in November. This floor features shop-in-shops including French Connection, Energie and G-Star, alongside private label.
Globus is now rolling the look out across its 20 other stores in the country.
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