All Series: Oracle technology blog articles
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OpinionWhy shaping industry-wide standards matters
Find out how being part of future plans, standards and regulations for the retail value chain will enhance your business and the industry as a whole.
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OpinionHow can retailers take advantage of blockchain?
Oracle's Antony Welfare explores the role of the Retail Blockchain Consortium in advancing innovative new tech within the retail supply chain.
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OpinionHow to survive in the connected age
In the age of the connected consumer what does a modern, successful company look like?
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OpinionConsider these caveats concerning blockchain technology
At Oracle, we are extremely interested in the current and future state of blockchain in retail and consumer packaged goods (CPG) supply chains.
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OpinionHow to connect with consumers who want to be forgotten
Consumers want to disengage from irrelevant and impersonal communications – the key to keeping their attention is personalisation
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OpinionHow artificial intelligence is disrupting retail
The sooner retailers start experimenting with artificial intelligence and learning more about how it can improve their customer experience the better.
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OpinionIn a tech-led world has retailing really changed?
In order to thrive and not simply survive, retailers must keep a laser-sharp focus on the basics of retailing in their innovation and technology developments.
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OpinionHow blockchain can help build trust in a trustless world
Blockchain could be the answer to helping retailers share data with parties who do not fully trust each other, believes Oracle’s innovation strategy director.
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OpinionWhat retailers don’t know about customer loyalty
Retailers rely on loyalty programmes to incentivise shoppers and ensure repeat business, with 62% saying they plan to refresh their loyalty offerings within the next year.
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OpinionIs your spreadsheet addiction leading to administration?
With sky-high consumer expectations and a difficult economic environment to contend with, retailers must have robust planning and forecasting processes.
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OpinionBreaking down blockchain: The tokenised ledger
With blockchain the future of the retail supply chain, Oracle’s Antony Welfare looks at the benefits of implementing a token-based system.
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OpinionHow to implement blockchain effectively
Blockchain may currently be one of the biggest talking points in retail, but businesses must take a considered approach to ensure successful implementation.
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OpinionIntroducing a new approach to modern finance
Technology investment and data insight are transforming the way finance teams operate, allowing them to better navigate an uncertain market and unlock value.
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OpinionWhy online advertising must match your inventory
A frictionless path to purchase online relies on retailers having a true view of stock within commerce solutions.
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OpinionThree ways to close the customer experience gap
James Geller, retail solutions director at Oracle, looks at explanations for the existence of the customer experience gap and how to close it.
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OpinionBreaking down blockchain: The supply chain ledger
Blockchain is set to transform how retailers do business and bring transparency to all stages of the supply chain.
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OpinionWhy direct to consumer is a great opportunity for brands
Manufacturers are tapping into shoppers’ desire for convenience by cutting out the middle man and selling direct to consumers.

















