All White Stuff articles
British fashion and lifestyle retailer White Stuff has been in business since 1985. Today it continues to focus on its ecommerce offer while making its shops innovative.
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FeatureReviewed: The best retailer Christmas adverts of the year
We’ve gathered a panel of experts from Adland to deliver their verdict on some of the biggest retailer adverts of 2025.
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NewsWhite Stuff sales boosted by new store openings
White Stuff has delivered a 20% increase in full year sales, boosted by new store openings, customer acquisition and its ongoing brand transformation.
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NewsWhistles and White Stuff owner promotes from within for new chief brand officer
TFG London, the owner of brands such as Hobbs, Whistles, Phase Eight and White Stuff, has appointed Julia Monro as its new chief brand officer with immediate effect.
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NewsWhite Stuff promotes from within as it names new managing director
Fashion retailer White Stuff has promoted from within to name a new managing director with immediate effect.
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NewsWhite Stuff boss exits after seven years at the helm
The chief executive at fashion retailer White Stuff has announced her departure.
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NewsWhite Stuff has reported a ‘strong’ Christmas helped by knitwear sales
Fashion retailer White Stuff has credited its “strong” Christmas trading performance to booming knitwear sales and reduced discounting, as it notes record number of new customers over the peak period.
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Analysis10 retailers nailing online UX – and what you can learn from them
This deep dive is the fourth in our ‘Consumer 2025 – from acquisition to advocacy’ series.
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Retail Navigator AnalysisWhite Stuff (Overview)
TFG London, which includes retailers Whistles, Phase Eight and Hobbs, acquires White Stuff. White Stuff’s senior management team, led by CEO Jo Jenkins, will stay in place.
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NewsWhite Stuff has been bought by The Foschini Group
Fashion retailer White Stuff has been acquired by The Foschini Group, which owns retailers such as Whistles, Phase Eight and Hobbs.
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NewsWhistles owner is planning a deal to acquire White Stuff
The owner of Whistles and Phase Eight is in advanced talks to buy high street fashion retailer White Stuff.
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NewsWhite Stuff is opening its first airport store
White Stuff is taking its offer airside with its first airport store.
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NewsWhite Stuff has reported a surge in profits after shift to ‘customer favourites’
White Stuff has hailed the success of its brand transformation strategy after posting a surge in profits and sales for the full year.
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NewsWhite Stuff ramps up international expansion with US wholesale launch
Fashion retailer White Stuff has announced plans to launch in the US via its wholesale business.
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NewsWhite Stuff opens more stores in Marks & Spencer
Fashion retailer White Stuff has announced an expansion of its existing brand partnership with Marks & Spencer.
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NewsWhite Stuff owners consider sale following takeover approach
The owners of fashion retailer White Stuff are reportedly exploring a sale of the business after receiving surprise interest from a prospective buyer.
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NewsWhite Stuff profits and sales rise in ‘strong’ year
White Stuff has reported a rise in both profits and sales in a “strong” year of growth for the fashion retailer in the early stages of its “ongoing business transformation”.
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DataRanking: The 30 fastest-growing fashion retailers revealed
It has been a tough few years for fashion, and retailers have been battling to lead on style, value and quality despite skyrocketing return rates, competition for customer loyalty and bold sustainability targets.
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NewsWhite Stuff swings to the black after 'quietly rebranding' business
White Stuff has returned to profit following a branding overhaul last year.
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AnalysisPM for a day: What M&S, Co-op and AO’s leaders would do in the top job
As Rishi Sunak and Liz Truss challenge each other for leadership of the Conservative Party and the country, all eyes are on them for solutions to pressing problems such as the cost-of-living crisis.
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Retail Navigator AnalysisWhite Stuff (Financials)
White Stuff posted a rise in both sales and profits in the year to 27 April 2024 (FY2023). Total group sales climbed 2.4% year on year to £155.0m, up from £151.4m the year before, reflecting growth in both the store and online channels. Sales had increased 13.3% the previous year. Profitability was boosted by a focus on full price sales and a planned reduction in mark down and promotion sales.