All Asda articles – Page 74
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NewsAsda chalks one up with inescapable Chorley marketing campaign
The Chorley Guardian exposed Asda for covering the town with green chalk signs pointing the way to its newly opened store.
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NewsAsda test case could put retail sector in firing line over equal pay
Asda faces mass legal action over equal pay by female store workers, and the outcome is expected to have implications for the whole sector.
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NewsShoppers are spending 5% less per visit to big four, Nielsen says
Shoppers spent 5% less on average per visit to the big four grocers in the four weeks to October 11, according to the latest Nielsen data.
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NewsInfographic: Fashion price tracker – online womenswear data
Fashion price data from the week ending October 21, 2014: The average online price per item and percentage of products on markdown from the top ten womenswear retailers.
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AnalysisEtail Power List 2014: The etailers to watch in the coming year – part one
The Etail Power List of this year’s most influential retailers in ecommerce has been announced – here are some etailers to watch in the coming year.
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NewsAsda’s reduced aisle provides shopper with birthday cake inspiration
Asda shopper Terry McIlmail’s bargain-hunting ways provided the inspiration for his unusual, Great British Bake Off-worthy birthday cake.
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NewsSupermarkets must communicate better with mums, finds Mumsnet study
Supermarkets need to improve their communication with mums in order to garner their loyalty, a study conducted by Mumsnet has found.
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NewsOka Direct appoints Octavia Morley as chief executive
Furniture and interiors specialist Oka has appointed Octavia Morley as chief executive as it prepares for a new phase of growth.
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NewsWaitrose study reveals changing food shopping habits
Waitrose boss Mark Price said changes in food shopping habits poses a dilemma for the big four as he unveils Waitrose’s Food & Drink Report 2014.
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NewsWaitrose wins record market share as sales rise, Kantar data shows
Waitrose has notched up a record grocery market share as its sales outperformed the market, the latest Kantar data showed.
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NewsTesco has lowest customer satisfaction levels across grocery, says survey
Tesco’s UK brand is “tarnished” with customers dissatisfied with service at Britain’s largest grocer, a new survey showed.
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OpinionComment: UK retailers should board the Halloween bandwagon
Halloween is imminent, but the sales potential of this event is still to be realised. Retailers need to jump on this US bandwagon.
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NewsInfographic: Fashion price tracker – online womenswear data
Fashion price data from the week ending October 14, 2014: The average online price per item and percentage of products on markdown from the top ten womenswear retailers.
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OpinionComment: Mobile payments are retail’s next multichannel necessity
House of Fraser and Asda have integrated mobile payments in their retail channels as m-commerce becomes increasingly popular.
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NewsAsda to run augmented reality monster hunt for Halloween
Asda will use an augmented reality app to bring to life an in-store monster hunt it is running this Halloween.
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NewsB&M Bargains hires former Asda property boss Karen Hubbard as COO
Value retailer B&M Bargains has appointed former Asda property boss Karen Hubbard as its new chief operating officer to lead expansion.
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NewsAsda profits rise despite challenging grocery market
Asda operating profits were up 18.2% to £993.9m last year despite the tough market conditions.
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NewsTimeline: John Lewis’ report shows the retailer’s best-sellers of the last year
John Lewis’ How We Shop, Live & Look report shows the retailer’s best-selling products and which retail trends customers are embracing.
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AnalysisAnalysis: Primark, Aldi and others shake hands on new shed deals
Lack of quality warehousing space has slowed multichannel and supply chain progress, but many retailers have huge warehouse deals underway.
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NewsEx-Sainsbury’s boss King warns of risk to retail from rise of localism
The rise of localism, accelerated by the Scottish independence debate, is likely to pose challenges to retailers, Justin King has warned.

















