All Asos articles – Page 5
-
NewsAsos losses deepen as it prioritises shift ‘back to fashion’
Embattled fashion retailer Asos has reported deepening losses and falling revenue, and unveiled plans for a strategic switch “back to fashion” in 2024.
-
DataRanking: The 30 fastest-growing fashion retailers revealed
It has been a tough few years for fashion, and retailers have been battling to lead on style, value and quality despite skyrocketing return rates, competition for customer loyalty and bold sustainability targets.
-
NewsEmbattled Asos considers sale of Topshop
Online fashion specialist Asos is examining the possible sale of the Topshop brand, which it bought three years ago, as boss José Antonio Ramos Calamonte seeks to turn around the core business.
-
NewsAsos delays results and confirms full-year loss
Online fashion specialist Asos has delayed its full-year results for a week.
-
Opinion‘Asos hasn’t captured the hearts and wallets of Gen Z and Gen Alpha’
The news this week of more upheaval at Asos, with senior leadership departures following a 12-month revenue decline, is a stark reminder of how challenging it is to remain relevant in today’s ever-changing retail world.
-
NewsExclusive: Asos shuffles top team as senior directors step down
Asos brands director James Barron and menswear product director Stefan Pesticcio are stepping down from the fashion retailer as it shuffles its top team, Retail Week can reveal.
-
NewsAsos restricts buy now, pay later services in latest profit push
Fashion giant Asos has introduced restrictions on its buy now, pay later services for shoppers as part of its latest bid to improve profitability, Retail Week has learned.
-
NewsAsos posts profits as turnaround strategy pays off
The online fashion giant posted profits despite sales declining in the fourth quarter of the year as its turnaround strategy paid off.
-
NewsAsos set to close outlet department
Fashion giant Asos is set to close the outlet department of its business, which is home to non-strategic third-party brands, in a bid to continue its focus on improving profitability.
-
DataFashion Forward: The top 10 retailers set to dominate fashion by 2026
Frasers Group, Next, Marks & Spencer, JD Sports and Primark will be fashion’s big five within three years. Retail Week investigates why
-
AnalysisWho’s shopping at Shein and which rivals stand to lose out to its success?
We asked CACI to analyse Shein’s performance to understand who’s shopping there, how often they spend, and how this stacks up against retailers with similar customer profiles like Asos, Boohoo and Very.
-
NewsAsos announces partnership with Rokt
Fashion giant Asos has announced its partnership with ecommerce technology company Rokt in a bid to “surprise and delight customers with relevant offers”.
-
DataFashion Forward: The top 30 fashion retailers by 2026
Fashion retail has experienced a turbulent time, but retailers investing in elevation, partnerships, acquisitions and focused transformation are set to win. Our Retail Week analysts reveal which retailers will lead the sector in 2026.
-
AnalysisFrasers or Nordstrom: who is Asos’ perfect match?
Embattled fashion pureplay Asos has recently been at the centre of takeover talks following reports of a £1bn takeover bid by Turkish fast-fashion retailer Trendyol. Frasers Group also sparked speculation by increasing its stake in the fashion retailer three times in two weeks
-
NewsAsos unveils dedicated sample sale website to clear stock
Online fashion giant Asos has unveiled its new dedicated sample sale website in its latest attempt to clear stock.
-
NewsAsos names new non-executive to head up sustainability push
Online fashion giant Asos has named Anna Maria Rugarli as its new non-executive director and chair of its ESG Committee.
-
NewsFrasers increases stake in Asos for the third time in two weeks
Frasers Group has increased its stake in fashion pureplay Asos for the third time in two weeks, as takeover speculations increase.
-
Opinion‘If a buyer wants to pounce on Asos, they might prefer to move sooner rather than later’
Asos was back in fashion with the City today as its shares climbed on the back of a trading update, providing welcome encouragement that chief executive José Antonio Ramos Calamonte’s turnaround efforts are working.
-
NewsAsos posts quarterly profit as turnaround strategy pays off
Online fashion giant Asos has hailed a return to profitability in its third quarter as evidence that its recovery plan is delivering.
-
NewsFrasers Group ups stake in Asos as takeover speculation swirls
Tycoon Mike Ashley’s Frasers Group has increased its stake in fashion pureplay Asos, which has been at the centre of takeover talk.

















