More online retail – Page 183
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Opinion
Why mobile is so crucial
The managing director of Google UK has said having some kind of mobile presence is now so crucial for retailers that not having anything is “like having your shop shut on a Tuesday.”
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Opinion
ASOS launches digital marketing campaign
Online fashion giant Asos has launched its first digital marketing campaign for menswear, The Asos Urban Tour, to tie in with the autumn menswear collection.
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OpinionGreat expectations
It’s not an easy time for retailers, and by proxy it’s a particularly challenging time for retail IT directors.
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AnalysisWhistle while you work
Womenswear retailer Whistles only recently became operationally independent of former owner Aurora Fashions. Rebecca Thomson finds out how the IT team managed the transition
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AnalysisTop five technology innovations for retailers
What are the most important technology innovations to have hit retailers in the past few years? Sarah Butler finds out
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AnalysisBuilding an infrastructure for international trading
Building an infrastructure for international trading is a challenge. Glynn Davis looks at how it should be done
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AnalysisWhich retailers are capitalising on m-commerce?
After years of hype, momentum is building behind m-commerce. Glynn Davis finds out how retailers are capitalising on mobile
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AnalysisCan cloud computing help save money?
As IT budgets come under ever greater strain, Jessica Twentyman asks if cloud computing can really help save money
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AnalysisAre you being served?
Customers increasingly want to serve themselves rather than wait in a queue, but they expect fast, reliable systems. Alison Clements looks at whether self-service technology is meeting their expectations
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OpinionGoogle enters the store
With the long-awaited launch of its Google Wallet mobile app for contactless payment, the internet giant is trying to take a slice of store sales.
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Opinion
Topshop introduces location-based gaming
Topshop has this month teamed up with SCVNGR, a social location-based gaming platform for smartphones, to develop a game that can be played when customers are within a 500 metre radius of a store, driving interaction and footfall.
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AnalysisOnline fulfilment
Amazon’s launch of collection lockers reflects the growing recognition that better fulfilment is crucial for the future of online retailing
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OpinionRetail surgery: Is a transactional Facebook store worth the investment?
Will setting up a transactional Facebook store drive loyalty to a retailer’s brand in the long term, and is it worth the investment?
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OpinionThe global shopping centre
Tuesday’s thronged opening of Westfield Stratford City showed that the right stores in the right locations will continue to seduce shoppers.
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AnalysisZara aims to use the web to crack the US market
Last week, Inditex, the world’s leading clothing specialist, launched a transactional website for its Zara chain in the US.
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Opinion
Net-a-Porter uses augmented reality to bring print ads to life
Online fashion retailer Net-a-Porter is continuing its clever use of augmented reality, after testing the water with the pop-up window shop they opened last week.
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Opinion
Best Buy's new mobile site
Electricals giant Best Buy has invested in mcommerce and launched a fully transactional mobile optimised site.
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Opinion
Mobile gocery shopping
Asda and Tesco have both launched transactional mobile optimised versions of their grocery sites, allowing shoppers to order their weekly shops via a smartphone.
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Opinion
Etailers go multichannel with bricks-and-mortar trials
With all the talk surrounding multichannel retailing, it was only a matter of time before etailers started dipping a toe in the world of bricks and mortar. The last couple of weeks have brought news of three of the biggest online names making small steps into offline, all in different ways.
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Opinion
SPONSOR POST: How can retailers deal with downtime?
Our customers in the retail sector often tell us that downtime of critical computer systems impacts not only employee productivity, but also customer satisfaction.