All Customer articles – Page 172
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NewsNectar becomes most popular loyalty card scheme
The Nectar Card has become the most popular loyalty card in the UK with 16.8m people now using the card.
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AnalysisIn-store marketing: Get to the point
Retailers are increasingly in favour of decluttering stores, so what’s the future for in-store marketing?
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NewsArgos modernises logo in brand refresh as new catalogue launches
Catalogue store group Argos will tomorrow unveil a refreshed brand, coinciding with the launch of its latest big book.
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NewsEyes on Boots ad
Boots Opticians has launched a TV ad campaign this week to promote its “Free Second Pair” offer.
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NewsSpecsavers TV push
Specsavers has funded a 10-part TV series called TV Book Club as part of its advertising plan for this year.
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NewsASA throws out M&S ‘sexist’ ad claims
The Advertising Standards Authority has thrown out claims of sexism over the Life on Mars actor Philip Glenister’s part in Marks & Spencer’s Christmas TV campaign following about 100 complaints.
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NewsAsda borrows Sainsbury’s slogan
Asda borrowed one of rival Sainsbury’s advertising catchphrases at the weekend, declaring “Good food costs less at Asda”.
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NewsMarks & Spencer engages with shoppers on Facebook
Marks & Spencer director of store marketing and design Nayna McIntosh fielded questions on pre-Christmas discounting and controversial Christmas ads in a live web chat on Facebook on Tuesday.
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NewsDebenhams confirms pre-Christmas Spectacular
Debenhams has confirmed it will launch its pre-Christmas Spectacular on Wednesday, promising more price cuts than the same Sale last year.
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NewsSainsbury’s pushes loyalty and non-food
Sainsbury’s is launching an ad campaign today focusing on its loyalty scheme Nectar card for the first time as it seeks to capture more of shoppers’ Christmas spend.
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NewsJohn Lewis ponders VAT delay
Department store group John Lewis may steal a march on the rest of the high street by not passing on the higher rate of VAT until the end of January.
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NewsJohn Lewis to launch Christmas ad campaign on Sunday
John Lewis will launch its Christmas television campaign on Sunday, aimed at rekindling the excitement felt by children when they open their presents on Christmas Day.
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NewsPerfume Shop launches Christmas marketing drive
The Perfume Shop is offering shoppers deals of up to 60% off
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NewsM&S targets Waitrose in advertising first
Marks & Spencer has launched a price comparison advertising campaign targeting Waitrose’s Essentials range, the first time the retailer has adopted the tactic against its close competitor.
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NewsM&S to repeat Penny Bazaar promotion for Christmas
Marks & Spencer is to open in-store penny bazaars later this month selling Christmas stocking-fillers as well as goods such as mugs and knickers for 1p.
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NewsAsos’s launches its outdoor advert campaign
Fashion etailer Asos launched its first outdoor ad campaign last Friday.
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NewsMorrisons to sponsor Disney’s A Christmas Carol premiere
Grocer Morrisons is to sponsor the world premiere of Disney’s A Christmas Carol, expected to be a festive season movie blockbuster.
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NewsTV ads mark HobbyCraft brand shift
Arts and crafts retailer HobbyCraft is staging its first TV ad campaign in three years following a brand “reappraisal” that has also led the retailer to launch its first customer magazine.
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NewsHomebase launches ‘biggest ever’ home and garden consumer survey
DIY retailer Homebase has launched what it calls Britain’s “Biggest Home and Garden survey” as it seeks to determine the public’s tastes when it comes to the home.
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NewsSainsbury’s launches financial services campaign
Sainsbury’s has unveiled a campaign to drive shoppers to its financial services products.