All Decathlon articles – Page 2
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DataDecathlon launches rental service to help customers with rising prices
Decathlon has launched a new rental service for customers to help them deal with burgeoning inflation on products such as kayaks and stand-up paddle boards
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DataData: The 15 most improved retailers for gender pay equality 2022
Retail Week ranks the top-performing and most improved retailers for gender pay equality this year.
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GalleryStore gallery: Decathlon unveils ‘unique’ Liverpool city centre flagship
Decathlon has opened a new flagship store in Liverpool as the sports specialist ramps up its high street store network.
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NewsDecathlon suspends operations in Russia after calls for boycott
French sporting giant Decathlon has backtracked on its decision to remain open in Russia, citing difficulty around “supply conditions” as the reason behind the move.
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NewsDecathlon founders face backlash against Russian growth plans
Decathlon’s French founders have made plans to expand the Russian footprint of its Leroy Merlin DIY chain following other Western retailers’ exits.
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AnalysisTracker: Retail reacts to Russia’s invasion of Ukraine
Retail Week rounds up the actions being taken by retailers in response to Russia’s invasion of Ukraine. Last updated March 29, 2022.
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NewsDecathlon poaches new chief executive from Ikea
Decathlon has named Ikea’s chief digital officer Barbara Martin Coppola as its new chief executive.
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NewsDecathlon UK launches first clothing rental collection
Decathlon has partnered with fashion rental platform Hirestreet to launch an initiative that will allow consumers to rent clothing for skiing and hiking.
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AnalysisServe yourself: Could checkout staff become obsolete?
Self-checkouts have become commonplace across the grocery sector – but as other sectors jump on the bandwagon, could it soon become the status quo?
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InterviewInterview: How Eric Mazillier uses a ‘sports mindset’ to lead Decathlon UK
Sitting in the cafe located within Decathlon’s outlet in Surrey Quays, Eric Mazillier explains that he usually cycles almost 30km a day, but on the morning of our interview he had avoided the trip because it was beginning to rain.
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Retail Navigator AnalysisDecathlon (SWOT)
Decathlon’s global presence in nearly 70 countries worldwide gives the brand a strong reputation for sports expertise as well as the scale to leverage its buying power for lower prices. Its purchase of Bergfreunde will further its reach.
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Retail Navigator AnalysisDecathlon (Overview)
Founded by Michel Leclercq in 1976, Decathlon is a family-owned sports company that believes the best sports products should be accessible to all.
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Retail Navigator AnalysisDecathlon (Strategy)
International sports and leisure specialist Decathlon’s fundamental goal is to “make sports accessible to all”. It defines its purpose to “move people through the wonders of sport”.
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Retail Navigator AnalysisDecathlon (Financials)
Decathlon heralded a “transformative year” with sales for the year ending 31 December 2023 (FY2023) rising 1.2% to €15.6bn (£13.6bn) or 4.4% in constant currency.
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Retail Navigator AnalysisDecathlon (People)
Barbara Martin Coppola has led Decathlon as chief executive since March 2022, having joined the company from Ikea where she worked as chief digital officer.
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AnalysisDeep dive: Virtuous circle – how retail is cashing in on the resale and rental economy
From Depop to MusicMagpie to Ikea’s Buy Back scheme, the second-hand economy has proliferated over the past decade, but it is only during the last year or two that its business models have really begun to resonate with consumers and retailers alike.
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NewsDecathlon adds Adidas and Speedo to its arsenal in shift to marketplace model
Decathlon UK will expand its website to include products from new brands in a fresh bid to help make sport more accessible to its customers.
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GalleryStore gallery: Decathlon’s new high street store puts sustainability first
Decathlon has opened a new smaller-format store in the heart of Bromley’s town centre.
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AnalysisAnalysis: Will the supermarket shop-in-shop resonate now high streets have reopened?
One of the retail phenomena of the past year has been the rise and rise of the supermarket shop-in-shop.
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AnalysisWhy is Decathlon the people’s champion?
Retail Week discovered where the sector’s CEOs love to shop last week and while there were many of usual suspects – breath-taking stores such as Selfridges, Liberty and Paul Smith – a number of bosses opted for Decathlon.
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