Asos posts quarterly profit as turnaround strategy pays off

Asos logo on packaging

Asos reported adjusted EBIT “up more than £20m year on year” and said it was “on track” to achieve adjusted guidance of between £40m and £60m in the second half.

The rise in quarterly earnings came despite a 14% fall in sales to £858.9m, “reflecting deliberate actions on capital allocation to improve profitability”.

 

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