All Loyalty schemes articles – Page 7
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Opinion‘Retailers must operate as loyalty companies, not businesses with a loyalty scheme’
Loyalty must sit at the centre of a brand’s strategy and positioning – think Starbucks Rewards or Amazon Prime – believe Eagle Eye’s Sarah Jarvis and Tim Mason
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Retail VoiceThe changing face of loyalty – building brand advocates
Building sustained customer loyalty is the holy grail for any retail brand. It gives a compelling and continued competitive advantage, yet it’s also notoriously elusive and can be easily lost, says American Express’ Dan Edelman
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NewsMorrisons sales improve as loyalty scheme and price cuts pay off
Morrisons has posted an improvement in like-for-like sales in the third quarter, and said lower prices and its new loyalty scheme had cut through with shoppers.
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Report StoreLessons in Loyalty
How can you cut through the noise in a world where consumers are hypersensitive to price, crave authenticity and have retailers queuing up to give it to them?
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AnalysisThree charts revealing UK consumers’ biggest retail loyalty drivers
Retail Week’s new guide lifts the lid on what really turns 2,000 UK shoppers on to – and off – brands, and features interviews with 10 retail and industry leaders on the consumer strategies inspiring brand advocacy
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Retail VoiceThe next retail battleground: seeking ‘share of life’ over ‘share of wallet’
Creating the best customer experience is essential to building profitability and loyalty. So what should ecommerce and multichannel retailers do when there appears to be a tension between giving the customer what they want and doing what is best for profit? nShift’s Lars Dige Pedersen explores.
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NewsHobbycraft launches new app for customers
Hobbycraft has launched a new mobile app for customers to access thousands of product offerings, exclusive discounts and loyalty rewards.
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AnalysisPrice cuts vs promotional offers: what have the discounters decided?
As more customers turn to discount retailers during the cost-of-living crisis, Retail Week takes a look at what changes the value sector is making to appeal to a wider range of customers
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AnalysisStrategy spotlight: Five ways Sephora is set to disrupt the UK market
Sephora returned to the UK in March 2023 with its first store after a nearly 15-year hiatus. What has brought the global beauty specialist back for round two and what can other retailers learn from its return?
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NewsPret a Manger to double loyalty discount
Pret a Manger is set to double its Club Pret discount from 10% to 20% from September 5 for loyal customers.
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AnalysisBoots vs Superdrug: battle of the high street health and beauty heroes
As they continue to innovate both on- and offline and right-size their store estates, both retailers’ financial upward trajectories are expected to gain momentum. But which health and beauty retailer will emerge victorious when we put them head to head?
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NewsRyman launches loyalty rewards scheme
Ryman has launched its new Ryman Rewards loyalty scheme offering lower prices and personalised products.
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AnalysisStrategy spotlight: Five ways Tesco is storming ahead of its big four peers
Despite squeezed consumer spending and the growing discounter threat, market leader Tesco has consistently held on to its dominant market share. Amid initial signs of food inflation starting to ease, our Retail Week analysts examine five ways we expect the grocery giant to intensify its focus and maintain its competitive advantage
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NewsExclusive: Percival launches new loyalty scheme
Menswear fashion retailer Percival has announced the launch of a new premium loyalty scheme that “rewards customers for every purchase”, Retail Week can reveal.
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NewsPets at Home customer numbers grow as revenues spike
Pets at Home has reported an increase in “active VIP” customers and a jump in both total and group like-for-like sales.
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NewsCo-op to offer rewards for members in collaboration with Uber Eats
The Co-op has started offering rewards for its members and their communities through its online grocery partnership with Uber Eats.
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NewsBoots says rewards scheme delivers £50m savings for customers
Boots has reported that customers with an Advantage Card have saved almost £50m through Price Advantage deals since January last year.
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NewsCo-op launches ad campaign with focus on member prices
The Co-op has created a new ad campaign to support its membership proposition and the launch of member prices.
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NewsShopper spend on grocery promotions helps keep inflation down
Grocery price inflation fell over the last month when shoppers snapped up promotions.
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NewsOnBuy becomes first marketplace to offer cashback rewards
UK-based OnBuy has become the first online marketplace to offer cashback, with £10m set aside to reward customers as part of the launch.

















