All Loyalty schemes articles – Page 7
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NewsCo-op targets 8 million members after scrapping loyalty scheme
C-store specialist Co-op has unveiled new targets of having 8 million members and increasing its share of the quick commerce market, as part of wider changes to its membership scheme rolled out today.
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Innovation of the WeekCarrefour teams up with Netflix to enhance loyalty programme
Innovation of the Week is a subscriber-only series highlighting retail initiatives that have caught the eye of our team.
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Opinion‘Big changes at Sainsbury's hint at next strategic phase’
As Sainsbury’s prepares for a strategy update to the City at the start of next month, some big developments hint at what may be expected
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NewsCo-op scraps rewards scheme in favour of members-only price cuts
The Co-op is set to scrap its 2p for every £1 spent rewards scheme in favour of a “significantly increased” number of member-only prices and deals across the business.
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NewsTesco launches first double Clubcard points event in a decade
Tesco has launched its first double Clubcard points drive in over a decade.
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NewsSuperdrug cuts up to 50% off its own-brand prices
Superdrug has announced up to 50% price cuts across a range of everyday items, from healthcare products to cosmetics, as it looks ”to make everyday more affordable for shoppers.”
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AnalysisM&S seeks better bang for its buck on digital investment
Marks & Spencer reported that in the year ahead, “we expect to see a return of stronger online growth” – so where is it placing its bets for digital investment? And what does it want in return?
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Retail VoiceBeyond the price tag: winning loyalty from younger shoppers
When it comes to boosting long-term loyalty among younger shoppers, it’s not all about promotions and pricing, as American Express’ Dan Edelman explains
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NewsSuperdrug rolls out Black Friday offers to loyalty card members
Superdrug has launched a range of Black Friday offers with early access for its Health and Beautycard members.
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NewsSuperdrug launches VIP rewards scheme
Health and beauty retailer Superdrug has launched a new VIP rewards scheme in a push to offer the best value to customers.
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NewsJD Sports launches loyalty app
JD Sports has launched a new loyalty app, which rewards shoppers with store cashback.
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Opinion‘Without customer trust, retailers have everything to lose’
Retailers are squinting hard into their crystal balls for inspiration on how consumers will react to continued pressure on their wallets as we head into a critical trading period.
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Opinion‘Retailers must operate as loyalty companies, not businesses with a loyalty scheme’
Loyalty must sit at the centre of a brand’s strategy and positioning – think Starbucks Rewards or Amazon Prime – believe Eagle Eye’s Sarah Jarvis and Tim Mason
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Retail VoiceThe changing face of loyalty – building brand advocates
Building sustained customer loyalty is the holy grail for any retail brand. It gives a compelling and continued competitive advantage, yet it’s also notoriously elusive and can be easily lost, says American Express’ Dan Edelman
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NewsMorrisons sales improve as loyalty scheme and price cuts pay off
Morrisons has posted an improvement in like-for-like sales in the third quarter, and said lower prices and its new loyalty scheme had cut through with shoppers.
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AnalysisThree charts revealing UK consumers’ biggest retail loyalty drivers
Retail Week’s new guide lifts the lid on what really turns 2,000 UK shoppers on to – and off – brands, and features interviews with 10 retail and industry leaders on the consumer strategies inspiring brand advocacy
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Report StoreLessons in Loyalty
How can you cut through the noise in a world where consumers are hypersensitive to price, crave authenticity and have retailers queuing up to give it to them?
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Retail VoiceThe next retail battleground: seeking ‘share of life’ over ‘share of wallet’
Creating the best customer experience is essential to building profitability and loyalty. So what should ecommerce and multichannel retailers do when there appears to be a tension between giving the customer what they want and doing what is best for profit? nShift’s Lars Dige Pedersen explores.
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NewsHobbycraft launches new app for customers
Hobbycraft has launched a new mobile app for customers to access thousands of product offerings, exclusive discounts and loyalty rewards.
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AnalysisPrice cuts vs promotional offers: what have the discounters decided?
As more customers turn to discount retailers during the cost-of-living crisis, Retail Week takes a look at what changes the value sector is making to appeal to a wider range of customers