All Technology articles – Page 267
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OpinionRetail Surgery: Can mobile apps replace traditional customer loyalty cards?
Can mobile apps ever replace the more traditional customer loyalty cards?
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OpinionBlog: Gift Cards - An omnichannel Christmas Carol
Last night, at about 3am, I was awoken by a strange noise. Climbing out of bed I was approached by a ghostly figure. “Who are you?” I asked. “And what are you doing in a retail technology blog-related dream?”
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AnalysisAnalysis: Retail CCTV - from surveillance to shopper analysis
Video analytics is a fast growing technology. Anthony Hildebrand explains how it can be used for security and to gather valuable data.
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OpinionBlog: The power of data for online retailers
Data, even anonymised, creates interesting opportunities for retailers
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OpinionBlog: Tesco's Twitter giveaway campaign is a cracker
Supermarket giant Tesco has developed #pullacracker, a light-hearted Twitter game to reinforce itself as a Christmas gift retailer.
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Opinion
Blog: Selling online using the three Rs of e-commerce
It doesn’t matter how good you think your product is – research shows that online shoppers trust other people’s opinions more than any marketing claims.
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NewsLandmark Christmas as tablet and mobile orders surge
Tablet and mobile orders surge as shoppers turn to web for festive purchases
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OpinionBlog: Digital windows - the sign of a Very good Christmas
With many shoppers still hitting the high street, are pure-play etailers really just losing out this Christmas?
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OpinionComment: Retail predictions for 2013
As the new year approaches, here are my retail predictions for 2013.
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Opinion
Blog: Mega Monday sees busiest shopping day in FrescaCommerce history
You’d be forgiven for thinking that a certain Mr S Claus was buying his presents online this Monday, as the number of e-commerce orders broke all records for the busiest shopping day ever!
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NewsBrightHouse sales up ahead of etail push
Weekly payment electricals and furniture retailer BrightHouse has recorded strong growth in its first half as it prepares to launch an ecommerce offering.
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OpinionComment: Every retailer should know who their customers are
It feels almost odd talking about customer insights being central to a modern-day retailer.
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OpinionComment: Customer insight has never been more important
With competition hotter than ever in retail, and customer loyalty faltering, insight into shopper behaviour has never been more important.
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AnalysisAnalysis: Retailers battle it out to offer first-class delivery
Convenience and speed are increasingly important to consumers when ordering goods, meaning retailers offering the best fulfilment options have a competitive Christmas edge.
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AnalysisAnalysis: Digging out the customer data
What are the best sources of customer insight and how do retailers evaluate and select them?
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AnalysisAnalysis: The path to social media success
Social media platforms offer a wealth of consumer insight, but turning that data into an effective brand building and sales tool remains a challenge.
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AnalysisAnalysis: What is big data?
The technology industry loves a buzzword, and big data is a favourite. But what does it mean, is it just marketing hype, and what services can it help retailers provide?
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AnalysisAnalysis: How customer data can shape a brand
Consumer insight can help improve a brand. Tiffany Holland finds out what retailers are doing to connect with their customers.
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AnalysisAnalysis: The smartphone's role in customer insight
Mobile is a growing sales channel, but its potential doesn’t end there. Phones also open up a treasure chest of data for retailers on their customers.
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NewsBoots extends ten year IT deal
Boots has extended its 10-year strategic partnership with IT services provider Steria.