All Technology articles – Page 297
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AnalysisIn-store Wi-Fi: What do retailers need to know?
In-store Wi-Fi is increasingly a must-have, as not only does it allow customers to research products, but gives retailers an insight into online research habits.
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NewsThe Range revamps website
Furniture and homewares retailer The Range has revamped its website to simplify the buying process.
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Opinion
Urban Outfitters Facebook success
Having a social media presence is almost compulsory for retailers, but getting it right is something that takes time and money.
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AnalysisAnalysis: Do retailers need loyalty cards to analyse customer behaviour?
Customer data is the holy grail of modern retail. The insight into buying habits and preferences it brings is second to none, and retail success can prove hard to come by without the knowledge it provides.
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NewsNew Look unveils bodyscanner
New Look has debuted a bodyscanner in its Westfield Stratford City store, which calculates the contours of the body to help customers find the perfect fitting pair of jeans.
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NewsSuperstore roll-out on the cards for Kiddicare
Morrisons-owned nursery retailer to open national chain of destination stores in multichannel push.
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AnalysisA single customer view
Linking up customer data across the different shopping channels is still a challenge for retailers. Rebecca Thomson finds out how they can approach it depending on their business’ needs.
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OpinionUnderstanding your customers’ needs
Customer insight has come into its own over the last year or so. From the days when only the big grocers took it seriously, now every retailer must have a strong idea of who their customers are and what they want.
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AnalysisMaking sense of unstructured data
Unstructured data holds endless possibilities, as retailers such as Macy’s are proving. Rebecca Thomson finds out why it’s worth using.
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OpinionWHSmith pushes the envelope
WHSmith has never been the most exciting of retailers. In the last few years its City updates have followed the same reassuring yet predictable path – rising profits as further cost savings are found, and falling sales, particularly in its high street arm.
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NewsCSL plots interactive online sofa site
Furniture specialist CSL is developing a virtual shop that customers can browse online while speaking with a trained personal shopper who will guide them through their purchases.
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NewsVideo: Oasis's revamped London flagship
Oasis’s revamped London flagship store clocked up record sales when it reopened last weekend.
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Opinion
Lipsy invests in Facebook app
Fashion retailer Lipsy has launched a ‘Golden Ticket’ Facebook app to promote their latest Pixie Lott collaboration.
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News
Amazon announces launch of Kindle e-reader in France
Amazon has announced the launch of its Kindle e-reader in France. The Kindle is now available for pre-order with a price tag of E99 (£86) via Amazon.fr with delivery from October 14.Amazon’s Kindle e-book selection comprises 35,000 titles in French and includes 4,000 free classics and 28 L’Express bestsellers. French ...
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Opinion
eBay signs up to use Facebook data
Facebook is keen for retailers to link up their customer data with its own social data on users, and eBay has become one of the first to step up.
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Opinion
Game goes on loyalty drive as it develops customer insight
Entertainment retailer Game is on a drive to get more from its loyalty card after it signed up an extra 1 million members over the last year.
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AnalysisWhich 100 brands are providing the best customer experience?
Amazon’s done it again. In a survey of more than 7,000 shoppers, the online giant has topped the list of the best brands for overall customer experience.
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OpinionHow can we win back customers’ trust?
One of the most striking findings of this year’s Retail Proposition Strength Index, launched by OC&C at the World Retail Congress two weeks ago, was that customers’ trust in retail brands is in sharp decline.
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AnalysisToys R Us focuses on key trends as Christmas looms
Toys R Us has revealed the four top trends that it expects to influence toy sales in the months leading up to Christmas.
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Opinion
B&Q goes mobile
Not having a mobile optimised website is the equivalent of not opening your store on Tuesdays.