Pureplay jewellery retailer Abbott Lyon was founded in 2015 with a mission of creating quality jewellery at affordable price points, offering personalised, designer-inspired items for customers to wear every day.

With a US expansion strategy in the works, a host of celebrity ambassadors on board including TV personality Stacey Solomon and the opening of its first pop-up store, the Abbott Lyon brand is booming and shows no signs of slowing down.