The 10,400 sq ft new store, called Amazon Go Grocery, opened on Tuesday in Seattle and is the first Amazon-branded store to stock fresh produce.

The new supermarket is roughly five times bigger than any of Amazon’s 25 Go convenience store-style locations but is still smaller than an average Whole Foods – which the retailer bought in 2017 for over $13bn.

In a statement, Amazon said the Go Supermarket would carry some 5,000 SKUs, including “an array of fresh fruits and vegetables that change with the seasons” as well as meat, seafood, breads, baked goods as well as ready-to-heart and read