All John Lewis Partnership articles – Page 50
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OpinionComment: It's too early to call Christmas just yet
Late last month I was asked to present to a German company on the latest retail trends and developments from around the world.
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NewsJohn Lewis sales up 1.8% driven by record online week
John Lewis recorded a 1.8% sales jump last week as record spending on Sunday and Monday boosted online sales.
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AnalysisInfographic: Which Christmas ads generated the most awareness?
Which retail Christmas ads generated the most buzz? Data from YouGov’s Brandindex highlights whose ads worked and who didn’t.
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AnalysisInfographic: Retail Christmas ads - social media reaction
This year’s crop of retail Christmas ads met with varying degrees of success on social networks. Retail Week analyses the reaction to the ads.
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AnalysisAnalysis: Retail Christmas adverts - sifting the crackers from the turkeys
Which retail campaigns hit the right note and which need a rethink? Rebecca Thomson gets the views of two advertising experts and assesses social media reaction to some of this year’s Christmas ads.
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AnalysisData: Retailers and shoppers embrace Black Friday
Black Friday deals helped drive footfall last week as Christmas shopping kicked off in earnest.
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OpinionComment: What ‘I’m a Celebrity’ can teach retailers
Nothing says it’s nearly Christmas like settling down in front of a roaring fire, switching on the telly and watching minor celebrities getting covered in cockroaches.
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OpinionComment: Engage your business around the customer journey
Much thinking about customer service has focused on ‘moments of truth’, the particular interactions with high emotional content that provide the opportunity to delight the customer and intensify loyalty.
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OpinionComment: Use social media to turn customers into advocates
Truly customer-centric retailers are thin on the ground. An exception is Ao.com (formerly Appliances Online).
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News
John Lewis to open Hotel Chocolat cafés in store
John Lewis has revealed it is to tie-up with Hotel Chocolat to open two cocoa bar cafés in store.
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News
John Lewis sales surge 18.4% boosted by Black Friday deals
John Lewis sales surged for the week to November 30 driven by Black Friday deals including iPads, TVs and PlayStation 4s.
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AnalysisAnalysis: Using Google Glass while shopping
What is it like to shop using Google Glass? Mobile agency Somo lent Rebecca Thomson the technology for an afternoon to find out.
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InterviewInterview: Ao.com founder John Roberts on reinventing white goods retail
John Roberts, founder and chief executive of white goods etailer Ao.com, is frantically preparing for a key event in the etailer’s year.
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NewsBlack Friday dawns as festive spending begins
An online shopping frenzy is expected to start on Black Friday and run into next week, resulting in record etail sales.
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NewsJohn Lewis sales exceed £100m for second successive week
John Lewis’ sales rose 2.1% year on year last week as it notched up £111.9m in sales.
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NewsWaitrose forecast early Christmas as online sales soar
Shoppers have begun Christmas preparations earlier than last year, according to Waitrose, which said online delivery slots for grocery’s busiest day will be filled this week.
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OpinionNick Bubb’s verdict: Dixons - Down with Comet, up with service?
Dixons has picked up a lot of market share over the last year, thanks to the demise of Comet, but can they now build on that success?
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NewsJohn Lewis launches competition for aspiring singer to star in Christmas ad
John Lewis has launched a competition to give one member of the public the chance to record a version of the track featured in its popular festive advert, for a special live edition of the commercial on Christmas Day.
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OpinionComment: Retailers' Christmas ads - the good, the bad and the ugly
Mid-November and it’s little more than a week since stores were festooned with vampire costumes and we’d all been merrily sending a week’s wages up in multicoloured smoke.
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NewsInfographic: John Lewis sales rise 7.1% as Christmas trading gets under way
John Lewis sales rose 7.1% to £91m last week as the Christmas trading period started in earnest.

















