All Social media articles – Page 12
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AnalysisPretty Little Thing, SilkFred and fashion’s rising stars
Between bad weather and squeezed margins, you’d be forgiven for thinking fashion was in the doldrums this year.
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AnalysisHot or not: The highs and lows of fashion in 2016
What have been the top trends of 2016? And which factors have been turning fashion companies off?
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NewsEstée Lauder launches on Facebook Messenger
The Estée Lauder Companies has launched on Facebook Messenger allowing shoppers to have Christmas gifts delivered in 60 minutes.
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NewsAgent Provocateur launches Ménage à Trois WhatsApp chat
Agent Provocateur has launched a ‘Ménage à Trois’ WhatsApp chat feature to allow couples to shop with its agents.
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NewsLidl to lower prices based on shoppers' tweets
Discounter Lidl has launched a social campaign that allows shoppers to lower prices on its products by tweeting about them.
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NewsNew Look launches AR-enabled photobooths in-store
New Look is rolling out augmented reality photobooths to a selection of its flagship stores to drive its appeal to millennial shoppers.
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OpinionOpinion: How Instagram could drive contextual commerce
Instagram has recently launched ecommerce capabilities on its platform, but will it change how shoppers and retailers use social media?
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NewsJoin the Be Inspired Twitter debate next week
Want to discuss what makes women such great leaders in the retail sector? Then join Retail Week and eCommera for the Be Inspired Twitter debate.
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NewsInstagram boosts ecommerce in new retail trial
Instagram is upping its interest in ecommerce by allowing retailers to tag product photos with pricing information and descriptions.
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AnalysisListen: Birchbox boss on its bullish beginning
Listen to the Retail Week Live speaker and Birchbox chief executive and co-founder Katia Beauchamp on starting your own company.
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Analysis
How can retailers generate revenue from Snapchat?
Ahead of Snapchat’s UK boss Claire Valoti’s keynote at Retail Week Live 2017, we look at the ecommerce potential of the social platform.
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NewsRetail diary: Japanese queue-beating and Sainsbury’s new cheese ‘Gary’
Sainsbury’s makes vegan cheese a brie-ality, Apple accessories firm markets new Mac-scented candle and Japan negates the need to queue.
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OpinionOpinion: Could Facebook Marketplace herald the fast fashion of the future?
Peer-to-peer advertising platform Facebook Marketplace launches this week in the UK, US, Australia and New Zealand.
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NewsFacebook squares up to eBay as it launches marketplace capabilities
Facebook is rolling out a new feature entitled Marketplace, creating a dedicated feed for users to buy and sell through the platform.
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AnalysisAnalysis: How retailers can make the most of mobile apps
Thanks to Pokémon Go, this summer has been all about the app. So, how can retailers integrate disruptive technology into their apps?
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NewsRetail Week Buzz: ‘Social is the new TV ad’ says Hut Group commercial boss
The Hut Group’s chief commercial officer Darren Rajanah says social media is essential when expanding into new international markets.
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OpinionOpinion: Shop Direct shows the way in making personalisation pay
Imagine being able to lay out a store to suit each shopper as they come in, creating a bespoke offer for unique individuals.
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AnalysisHow retailers plan to make sweet success of the Great British Bake Off
The Great British Bake Off is set to return to our screens on August 24 and retailers are well placed to cash in on shoppers’ flan fever.
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AnalysisAnalysis: 10 key performance indicators for the new retailing world
Retailers increasingly realise that they need to respond to new dynamics such as a shift from transactions to relationships.
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OpinionOpinion: Why retailers need negative reviews, and what to do with them
The rise of online retail has given shoppers more avenues than ever to offer feedback. How should retailers respond to negative reviews?