All Social media articles – Page 14
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DataData: Top 100 most influential UK retail accounts on Twitter
An algorithm-generated list of the UK’s most influential retail Twitter accounts, compiled by Lissted and analysed by Graham Soult.
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OpinionOpinion: Why shoppers are demanding fresh thinking from retailers
Chewing the fat with retail leaders is usually a fascinating experience, but a chat with the people who shop in their stores can prove equally illuminating.
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NewsAsos partners with Instagram on multiple video ad technology
Instagram has launched carousel video ad technology, which will allow retailers to create multiple videos to advertise to shoppers.
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OpinionOpinion: Boohoo is emerging as a true retail success story
It’s not all doom and gloom on the high street, or the virtual high street at least, as fashion etailer Boohoo’s full year update testifies.
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OpinionOpinion: Facebook’s chatbot and the future of retail sales
Facebook’s recently launched chatbot technology could revolutionise customer service, online delivery and sales for retailers.
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NewsEBay partners with Facebook on automated messenger trial
EBay is piloting Facebook’s automated messaging technology to alert shoppers when an auction for an item they have bid on is ending.
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AnalysisStart-up of the week: User-generated content marketing platform Yotpo
Start-ups in retail technology are growing and Retail Week is highlighting some of the best. This week Yotpo is in the spotlight.
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OpinionOpinion: Pinterest promoted pins give retail insight into future purchases
Pinterest promoted pin ads have launched in the UK and could provide retailers with valuable insight into their customers’ future purchases.
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OpinionOpinion: Shifting demographics and the end of lifetime retail loyalty
In the run-up to the future of retail and consumer conference R:evolution, business accelerator TrueStart explores hot topics retailers face.
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AnalysisData: Top 20 most influential UK retail accounts on Twitter
As Twitter celebrates its tenth birthday, we remind readers of the most influential accounts in UK retail on the social media platform.
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NewsRetail Week Live: Facebook boss says social messaging is future of retail
Facebook EMEA vice-president Nicola Mendelsohn says mobile is “the most important consumer trend of our lifetime” for retail marketers.
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Retail VoiceOpinion: How can retailers turn social media engagement into revenue?
It’s time to take social media channels beyond brand promotion and make sure they plays a part in delivering revenue.
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NewsWatch: Morrisons new ad campaign emphasising its fresh produce offer
Morrisons has launched a rebranded Easter ad campaign that focuses on the retailer’s fresh produce offer and family values.
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Retail VoiceOpinion: How to prepare for a new era of retail in 2020
Fast-forward four years from now and there will be a very different set of shoppers who have adopted a very different way of shopping.
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NewsPinterest to launch promoted pin advertising for UK retailers
Pinterest is launching promoted pins in the UK next month that will allow retailers to embed digital ads across its social platform.
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OpinionHow can retailers turn social media engagement into revenue?
This is the central question addressed by a new interactive guide from Retail Week that details how retailers can make social commerce pay.
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NewsSofaworks pilots personalised vouchers to drive in-store purchases
Sofaworks has piloted a real-time behavioural tracking tool that sends customers personalised offers while they shop in-store.
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OpinionOpinion: Forget algorithms and remember retail’s about understanding people
As the industry becomes more reliant on big data, retailers must not forget that every customer touchpoint constitutes a brand experience.
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AnalysisRetail Diary: All smiles at the Retail Trust ball as HoF gets emoji-nal
Harold Tillman and Don McCarthy are all smiles, House of Fraser gets emoji-nal and Ocado boss Tim Steiner reveals his hunger for grocery.
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OpinionOpinion: Was House of Fraser’s Emojinal campaign alienating or inspired?
House of Fraser launched an emoji-led Twitter takeover this week. The campaign may not have gone as planned but what lessons can be learned?