All Customer articles – Page 127
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OpinionOpinion: Did the blockbuster Christmas ads work?
Love or hate them, Christmas ads are the UK’s Super Bowl commercial. And big bucks are involved, too.
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NewsMarks & Spencer overhauls top marketing team
Marks & Spencer has unveiled a marketing department restructure as part of the latest phase of its transformation push.
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News
Tesco retreats on Clubcard changes after angry reaction
Tesco has delayed changes to its Clubcard loyalty scheme after customers reacted with outrage.
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Retail VoiceAccurate delivery data will soothe headaches in 2018
Chris Boaz, head of marketing at PCA Predict, says proactively addressing the problem of incorrect delivery data will help etailers to thrive.
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OpinionOpinion: Lessons from Sainsbury’s pioneering past
Nearly 70 years ago this month, in 1950, Sainsbury’s opened its first self-service supermarket.
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OpinionOpinion: Retailers are waking up to veganism
Another January has rolled around, along with all those resolutions that are usually forgotten by Valentine’s Day.
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Retail VoiceLoyalty in retail isn’t dying – it’s evolving
David Ringer, regional director for the UK and Ireland at tcc global, shares his insight on how to achieve customer loyalty.
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Retail VoiceWhat 2017 peak figures reveal about consumer behaviour
DPD chief executive Dwain McDonald shares his thoughts on the golden quarter of 2017 and planning for the 2018 peak trading period.
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Retail VoiceCounting up the cost of failed deliveries
Chris Boaz, head of marketing at PCA Predict, on the real impact of delivery failures and how to avoid them in 2018 and beyond.
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Retail VoiceThe retail customer experience of the future
Oracle’s Antony Welfare explains why customer experience offers retailers the biggest competitive advantage.
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OpinionOpinion: Leaders will make a real difference in 2018
Retail’s challenges are not new. How managers meet the challenges will separate winners and losers in the new year, argues former Asda boss Andy Clarke.
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AnalysisCould FMCG ads on Amazon's Alexa change search forever?
Amazon has held talks with several brands to allow greater promotional opportunities on its Alexa voice platform. PlanetRetail RNG senior editor Howard Lake looks at the implications.
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NewsPoundland’s X-rated Elf tweets to be probed by ASA
The Advertising Standards Agency (ASA) has launched an investigation into Poundland’s lewd ‘Elf on the Shelf’ Twitter campaign.
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Report StoreConsumer 2018
Four steps to knowing your customers and how to be their go-to retailer in the new year and beyond
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OpinionOpinion: A CVA won’t save Toys R Us – it must save itself
Tomorrow, Toys R Us will plead with its creditors to approve a corporate voluntary arrangement.
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CartoonBlower’s retail cartoon: Next-day delivery for Christmas
Cartoonist Patrick Blower’s take on retailers fulfilling their next-day delivery promises in the final run-up to Christmas Day.
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Retail Voice
Three ways to turn festive shoppers into lifelong customers
Why brand purpose, consistency and transparency are crucial to long-term customer loyalty.
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NewsHouse of Fraser launches pop-up brand concessions
House of Fraser will play host to pop-up concessions designed to drive footfall with an ever-changing offer.
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AnalysisExperience is driving loyalty like never before
Why providing an excellent customer experience is critical for creating valuable connections with shoppers in today’s hyper-competitive market.
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NewsOpinion: Retailers shouldn’t say 'it’ll never happen'
All my life I’ve heard smart, intelligent people say the words ‘it will never happen’.