All Loyalty schemes articles – Page 20
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NewsMcColl's launches loyalty scheme to drive sales and CRM
Convenience retailer McColl’s has launched a loyalty scheme to boost sales and drive its understanding of shopping habits.
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NewsVirtual reality centre opens to help retailers develop loyalty schemes
Marketing firm TCC has created a virtual reality centre to help retailers develop loyalty schemes from the shopper’s perspective.
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NewsThe Works launches loyalty scheme in 'value sector first'
Discount bookseller and stationer The Works has launched a loyalty scheme, which it has called a first for the value sector.
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News
John Lewis fills 'gap in armoury' with launch of its first loyalty scheme
John Lewis is to launch its first loyalty scheme as it aims to build knowledge of its customers and fill a “gap in its armoury”, Retail Week can reveal.
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NewsVideo: Waitrose steps up price competition for loyalty card customers
Waitrose revealed it has upped the number of products cheaper at Waitrose than Tesco in its new TV ads which debuted last night.
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Opinion
Comment: Could Tesco’s tablet breed a new kind of loyalty?
Tesco today launches its new own brand tablet Hudl which has implications for both the retailer itself and the wider grocery sector.
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AnalysisInfographic: Why is loyalty card usage plummeting?
The increasing use of technology when shopping is causing the use of loyalty cards to wane. Retail Week takes a look at the impact on loyalty cards.
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OpinionBlog: Harris + Hoole's new app steps up loyalty offer
Harris + Hoole’s app is an engaging mix of natty design and intuitive functionality.
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NewsHMV hires managing director for loyalty programme as it relaunches
HMV owner Hilco has hired Dan Truscott as managing director of its soon-to-be-relaunched customer loyalty programme, Pure.
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Opinion
Blog: Is Effort the New Loyalty?
Customer loyalty seems to be dead – the amount of choice and transparency we have about products and prices and channels means that loyalty may well be a thing of the past.
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AnalysisAnalysis: Loyalty cards - How retailers are using the data
Grocers have used loyalty scheme data to enhance product offers, stores and promotions. Glynn Davis considers how much more potential it holds.
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NewsSainsbury's launches mobile phone network with Vodafone to drive loyalty
Sainsbury’s has launched a mobile phone network in conjunction with Vodafone to drive customer loyalty.
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InterviewQ&A: The Fragrance Shop plans to launch loyalty app, boss Sanjay Vadera reveals
The Fragrance Shop revealed a 21.5% EBITDA surge to £11.3m in its full-year to March 31. Retail Week speaks to chief executive Sanjay Vadera about how he increased profit through his multichannel strategy.
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OpinionComment: Are loyalty cards still relevant to consumers?
I remember 18 years ago when Tesco launched Clubcard that David Sainsbury disparagingly called the initiative “electronic Green Shield Stamps”.
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NewsRent-to-own retailer BrightHouse launches loyalty scheme
Rent-to-own retailer BrightHouse has launched a new loyalty programme to give its customers retail and leisure rewards.
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NewsAsda boss insists low prices will drive loyalty as like-for-likes rise 1.3%
Asda has ploughed money into its digital operations while throwing its weight behind a sustained low-price strategy amid a grocery market awash with promotions.
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Opinion
Blog: Customer loyalty tools help Notcutts nurture growth
We’re about to kick off a new customer relationship management (CRM) and loyalty initiative with the garden and outdoor specialist Notcutts.
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Opinion
Blog: Easy does it - a new take on loyalty
Every business wants to have loyal customers – but loyalty is always a rather strange concept in business. We often only discover that a customer isn’t loyal when they never speak to us again!
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OpinionRetail surgery: How can retailers leverage big data and overcome loyalty card fatigue?
How can retailers leverage big data and overcome loyalty card fatigue?
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OpinionComment: Retailing needs a new model to build brand loyalty
“Showrooming” involves customers visiting a store to seek advice or to experience a product, but completing the purchase elsewhere.

















