All Customer articles – Page 104
-
Retail VoiceHow to measure satisfaction in the new retail age
Customer satisfaction is key to retaining loyalty and driving revenue, but even in the digital age it’s hard to get a handle on feedback
-
AnalysisAO.com and Lush setting the video benchmark
AO.com and natural beauty brand Lush are among the businesses named video leaders by Retail Week and Brightcove in the new Video Oscars report
-
Retail VoicePrinciples of persuasion to tap into e-consumer psychology
Four key psychological principles that should be applied to ecommerce marketing to ensure high conversion rates
-
Retail VoiceWhat does experience really mean?
Brand and retail consultancy Fitch’s Morgan Holt explains how to break down the concept of ’experience’ into something more usable
-
AnalysisWhat retail supply chains must look like in 2020
Retail Week’s Supply Chain 2020 report reveals how retailers are winning in the first and final mile through analysis of the latest trends
-
NewsSelfridges sales boosted by in-store experiences
Luxury department store Selfridges’ full-year sales were boosted by a host of experiential elements to lure customers in.
-
OpinionMichael Poynor: Retailers must sing from customers’ new hymn sheet
I’ve been retained as a regular columnist by Retail Week for 25 years, half my career. Following my 50th work anniversary this week, my columns will become more ad hoc. This is not my swan song; my golden milestone is but a staging post on a retail journey that’s far from the finish line.
-
NewsMarks & Spencer relaunches Per Una with marketing push
Marks & Spencer has launched the first big marketing campaign for its Per Una range in more than five years, coinciding with an overhaul of the sub-brand
-
AnalysisAnalysis: Social media and partnerships will shape tomorrow's world
Highlights from the second day on the Retail Re-engineered stage at Tech. 2019 included a debate on what makes a tech leader and whether digital transformation really exists. Following on from day one’s five lessons, here are five more takeaways from day two.
-
Retail VoiceEvery brand has a ‘Reputation Score’ – what’s yours?
Reputation.com’s Anthony Gaskell explains why keeping track of your online position – and that of your competition – is more important than ever in the feedback economy
-
NewsZalando ‘boosts green credentials’ with sustainability initiative
Zalando is aiming to do more on sustainability issues by launching a feature on its website that will only suggest items from sustainable retailers.
-
NewsRent the Runway CTO on why it shuns fit technology ‘gimmicks’
Rent the Runway’s tech boss has insisted the business will not use “gimmick” technology in a bid to help customers select the right-sized garments online.
-
AnalysisAnalysis: How to achieve cult brand status
This summer, Gwyneth Paltrow’s wellness brand Goop held its first summit in London, hot on the heels of the brand’s first UK shop in Notting Hill.
-
AnalysisAnalysis: Five ways to re-engineer the future of retail
Day one on the Retail Re-Engineered stage at Tech. featured a host of inspiring speakers, from Adidas’ vice president of global sales to Farfetch head of supply chain products Tatiana Lopes, and representatives from our sponsors Accenture, Isobar and Sorted. From our five sessions, here are our five key takeaways.
-
VideoJD.com's vice president on how it is creating ‘boundary-less retail’
JD.com vice president and general manager of JD Retail Solutions Chenkai Ling explains how the Chinese ecommerce giant is redefining itself as a technology and service enterprise, and how management got a wake-up call to put consumers first, not numbers.
-
NewsSainsbury’s ‘revolutionises’ Nectar loyalty scheme by going digital
Sainsbury’s chief digital officer Clodagh Moriarty has revealed that its Nectar loyalty scheme has become fully digital today.
-
OpinionOpinion: Thomas Cook is a victim of demand for personalisation
It is often written that younger consumers value experiences more than actual products. A lot that is written about ‘millennials’ is often lazy stereotyping, but there is something about their desire for experiences that rings true.
-
NewsPoundland parent rebrands as it gears up for European expansion
Pepkor, the owner of discount variety chain Poundland, has rebranded as Pepco Group as it seeks to align itself with its largest Central European brand.
-
-
DataVideos influence 48% of millennials to purchase
With today’s consumers expecting video as standard from their online shopping journeys, Retail Week’s Video Oscars guide reveals the real ROI of video marketing.