All Customer articles – Page 133
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NewsJohn Lewis hires brand experience manager for new store
John Lewis will hire its first-ever manager of brand experience for its new Oxford store in a bid to ramp up its experiential credentials.
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AnalysisAnalysis: Peak stuff? It’s leisure spend that’s vulnerable
Ikea reckons consumers have hit “peak stuff”. Next’s Lord Wolfson says there’s a “continuing trend towards spending on experiences”, and Dixons Carphone’s Seb James thinks “shoppers are now only grazing on ownership”.
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AnalysisHow can retailers give consumers what they want?
American Express reveal why personalised messaging is key to ensuring high levels of customer retention.
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OpinionOpinion: Bridging the AI gap in retail marketing
The first step for retailers looking to realise the benefits of AI marketing is to understand exactly where they are now.
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OpinionOpinion: Learning from the ecommerce giants
The third annual Amazon Prime Day kicked off in the UK at 6pm last night and runs for a full 30 hours – having been extended from 24 hours in 2016.
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AnalysisOnline secret shopper: Next must start with customers
With its share price having dropped more than 50% from its 2015 high, Next has fallen off its pedestal. Ecommerce expert James Hammersley investigates.
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NewsAmazon raises curtain on Prime Day discounts
Amazon has unveiled details of some of its biggest Prime Day deals as the start time of the promotional spectacular nears.
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AnalysisOpinion: Welcome to the ‘curated’ shopping experience
Many retailers are currently fond of claiming that their ranges are ‘curated’. Maybe they are, but does this actually make things better?
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AnalysisHow Amazon does data – and what others can learn
As Amazon’s Prime Day gets under way, what can retailers learn from the online powerhouse and its approach to data, customer experience and long-term profit?
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OpinionOpinion: The future of shopping – functional or fun?
The general consensus is that in the future shopping will be either functional or fun.
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AnalysisAmazon Prime Day: How it’s changing retail
Amazon’s Prime Day promotion, which kicks off on Monday, has become a red-letter day in the retail calendar. Here we look at the impact of the promotional spectacular and how it has become a consumer phenomenon.
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Retail VoiceWhat makes shoppers pick bricks over clicks?
Mood Media uncovers three key reasons why consumers are continuing to shop in physical stores instead of online.
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AnalysisFashion victims: How to keep your brand cool
Fashion is fickle. One day you’re hot, the next you’re not. Why does a brand stop being cool and what can be done to turn it around?
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OpinionOpinion: Why retail must not ignore new data protection
The General Data Protection Regulation (GDPR) comes into force next May and its implementation could upend retailers’ marketing strategies.
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OpinionOpinion: How Superdrug made up ground in beauty
Superdrug’s stellar full-year results were driven by strong sales in its cosmetics division as the retailer contours its business for a younger shopper.
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Retail VoiceThink audio shopping is a joke? Think again
With sales of Amazon Echo and Google Home increasing, audio shopping is changing the customer journey and retailers need to take notice.
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OpinionOpinion: Unexpected phrases in the bagging area
The last few minutes of a supermarket shop can ruin everything that went before, but what can be done to better it?
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Retail VoiceMaximise your data without breaking the bank
InterSystems reveals how retailers can achieve a 360-degree understanding of their customer data without compromising on reliability, scalability or security.
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Retail VoiceHabits of the British shopper revealed
Consumers hate queuing and love shopping online, but are still more likely to buy in store, according to research by Adyen on today’s shopper.
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OpinionOpinion: The enduring power of the physical store
At a time when retail estates are being slimmed down and online shopping continues to burgeon, don’t forget the shop.