All articles by Liz Morrell
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OpinionBlog: B&Q is missing a trick by axing its in-store DIY classes
B&Q is wrong to have axed its in-store DIY classes – they gave normal people like me the impetus to have a go.
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AnalysisAnalysis: Regenerating town centres through retail creativity
Designer Wayne Hemingway hopes to revitalise the retail offer of town centres. Retail Week talks to Wayne creating community in retail.
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AnalysisAnalysis: Adapting supply chains for international expansion
The logistics of moving products across the globe can mean profit growth is hard to come by. Liz Morrell examines how retailers are reducing inefficiencies in the supply chain as they expand internationally.
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AnalysisAnalysis: The value of returns - what does it mean for your business?
Returns volumes are rocketing as online shopping grows. Liz Morrell finds out the best way for retailers to manage them - and how to resell returned goods.
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AnalysisAnalysis: Retailers’ new Sales strategies to meet consumer demand
Promotional activity has altered over the past few years. Retailers push online discounts and break from traditional January Sales, so what’s the best tactic to pursue?
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AnalysisAnalysis: Evaluating sourcing strategies
Retailers need to revisit their sourcing strategies constantly, juggling and rejigging the equations of supply, demand and delivery. Liz Morrell investigates which regions they currently favour.
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AnalysisAnalysis: Retailers spread the word with in-store magazines
Despite the proliferation of online content, the in-store magazine has grown in stature and sophistication, providing customer reach and engagement.
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AnalysisAnalysis: Exploring the challenges of retail acquisitions
Over the past year a number of acquisitions have been made by retailers. Liz Morrell explores the challenges of the deals and subsequent integration.
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AnalysisAnalysis: How to use technology in stores
Bricks-and-mortar retailers are installing a raft of online technologies to showcase their complete ranges and prevent consumers buying elsewhere after testing products in-store.
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AnalysisAnalysis: Are self-service checkouts fit for purpose?
Self-service checkouts are now common, but is the technology doing what it’s supposed to do?
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AnalysisTechnology: The rise of interactive retailing
Retailers are increasingly enhancing the in-store experience through interactive technologies. Liz Morrell looks at what it takes to create a seamless customer journey.
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AnalysisAchieving a happy workforce
Achieving the status of ‘great employer’ demands balancing employee expectations, leadership development and financial incentives. Liz Morrell explores how retailers can get the mix right.
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AnalysisOxford Summer School: Developing retail talent
For many years the Oxford Summer School has developed middle management retail talent. Now it is widening its remit to nurture the careers of fledgling managers too, Liz Morrell reports.
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AnalysisRetail Week Supply Chain Summit: Chain reactions
The importance of supply chain dynamics as a way to drive efficiency through the downturn and finding out how other retailers operate is more vital than ever. Liz Morrell talks to key speakers attending Retail Week’s Supply Chain summit in May.
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AnalysisThe Cloud Retail Week Conference: Moving with the times
It might have been a difficult year for parts of the industry, but 2012’s The Cloud Retail Week Conference brought plenty of inspiration and insight. Rebecca Thomson and Liz Morrell report.
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AnalysisA safe passage to India
India is one of retail’s most attractive developing markets, but it’s also one of the most difficult to enter. Liz Morrell reports on how the doors are beginning to open.
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AnalysisIs your supply chain process fit for purpose?
Ensuring a supply chain suits today’s multichannel world is a complex process and one retailers are just at the beginning of. Liz Morrell reports.
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AnalysisImproving customer service
Ensuring top-rate customer service can be a challenge at the best of times, but it’s doubly difficult in the new year post-Sales lull. Liz Morrell looks at how to solve the problem.
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AnalysisSchool leavers should be a priority too
Retailers prioritise graduate recruitment over school leavers, but at what cost? By Liz Morrell
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AnalysisA local shop for local people
Localising the product mix can enable retailers to tap into customers’ particular sense of taste, but how can this be achieved with economies of scale and profit in mind? Liz Morrell reports.