All Personalisation & analytics articles – Page 4
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Retail VoiceFive steps for AI success
Wherever you sit in retail it’s likely you’ve thought about how AI could enhance the shopper experience, improve things for your people, simplify processes or reduce cost.
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Retail VoiceFive retail trends that are driving better CX
What lies in store for the future of retail customer experience (CX)? Genesys gives a rundown of the top five trends that should be part of every director’s strategy.
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Retail VoiceHow mobile can turn loyal customers into brand advocates
As Brits reach for their smartphones to ‘go shopping’, retailers need to be thinking mobile-first to provide those perfect customer experiences.
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OpinionWhy shaping industry-wide standards matters
Find out how being part of future plans, standards and regulations for the retail value chain will enhance your business and the industry as a whole.
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NewsM&S hires ex-Tesco Clubcard boss Andrew Mann
Marks & Spencer has drafted in the former boss of Tesco Clubcard, Andrew Mann, as its new head of insight and customer loyalty.
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OpinionHow can retailers take advantage of blockchain?
Oracle's Antony Welfare explores the role of the Retail Blockchain Consortium in advancing innovative new tech within the retail supply chain.
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OpinionHow to survive in the connected age
In the age of the connected consumer what does a modern, successful company look like?
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OpinionConsider these caveats concerning blockchain technology
At Oracle, we are extremely interested in the current and future state of blockchain in retail and consumer packaged goods (CPG) supply chains.
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OpinionHow to connect with consumers who want to be forgotten
Consumers want to disengage from irrelevant and impersonal communications – the key to keeping their attention is personalisation
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AnalysisDemystifying AI: What retailers need to know
Artificial intelligence is the buzz phrase du jour, but what does it mean for retailers and how can it be harnessed to drive meaningful business transformation?
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NewsEx-HoF CIO Burnett to lead retail at IBM
House of Fraser’s former chief information officer Julian Burnett has been appointed as head of IBM’s UK retail division.
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AnalysisWatch: Why Amazon is 'terrible' at personalisation
Retail Week’s panel debate on data collaboration heard senior retail figures criticise Amazon for lack of personalisation despite its supposedly enviable customer data.
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NewsSainsbury's revamps Nectar in bid to ‘redefine loyalty’
Sainsbury’s is overhauling its Nectar scheme as the supermarket giant bids to “redefine loyalty” by providing shoppers with personalised offers.
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NewsAlibaba adds ‘sight’ capabilities to its smart speaker
Alibaba has launched the latest iteration of its AI-powered speaker with visual capabilities that allow the device to read and understand written text.
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OpinionOpinion: How to bring retail personalisation offline
So far, personalisation has largely been characterised by the use of customer data to produce digitally led marketing activities, product recommendations and targeted content online.
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OpinionHow big data will power the latest advancements at Hermes
Hermes UK chief executive reveals plans for a new website and app powered by big data that will enrich the customer experience.
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Retail VoiceThree ways to win over consumers in 2018
As a new year approaches, Komal Helyer of Pure360 discusses the key steps brands should take to keep up with customer expectations.
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Retail VoiceIs your CEO a bit like Jeff Bezos?
Why retail leaders should look to Amazon’s pioneering chief executive as they navigate a sector transformation.
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OpinionOpinion: Retail’s Black Friday fate hinges on mobile
As a consumer, the prospect of Black Friday means to start planning ways to put yourself into financial ruin nice and early.