All Personalisation & analytics articles – Page 6
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AnalysisGDPR: Ticking time bomb or blessing in disguise?
The EU-wide implementation of the stringent General Data Protection Regulation (GDPR) will come into effect next May. Why should retailers care and what are the silver linings?
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OpinionWhy is retail hitting 'subscribe' on beauty boxes?
As The Hut Group acquires Glossybox and rumours circulate of Walmart’s interest in Birchbox, personalised monthly subscriptions look to be a treasure chest of opportunities.
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AnalysisFrom AI to Gen Z: A peek at tomorrow's world of tech
With only one month to go until Tech. powered by Retail Week – Europe’s largest festival of innovation in retail technology – we look at what delegates can expect.
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AnalysisAnalysis: Retail loyalty – the new pillars of success
Changed shopping and cultural habits are disrupting retailers’ established methods of building and retaining shopper loyalty.
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OpinionOpinion: Six retail characteristics that define success
To succeed in the demanding world of the consumer customer experience is everything – but we’ve all heard that many times before right?
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OpinionOpinion: Bridging the AI gap in retail marketing
The first step for retailers looking to realise the benefits of AI marketing is to understand exactly where they are now.
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OpinionOpinion: Why retail must not ignore new data protection
The General Data Protection Regulation (GDPR) comes into force next May and its implementation could upend retailers’ marketing strategies.
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OpinionOpinion: Substance wins over style for etail sales
There are myriad ways for retailers to adapt their ecommerce division, but which tactics have a tangible impact on sales?
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Retail VoiceJoin up the dots with personalisation
Personalisation is a strategic focus for many retailers, yet customers are not feeling the love. Microsoft examines where this disconnect is coming from.
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Retail VoiceTomorrow’s technology is here today
Innovation is rife in retail. With a plethora of new technologies promising to revolutionise operations, Microsoft takes a look at the most exciting advancements.
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Retail VoiceHow is the connected store changing retail?
BT Wi-Fi’s retail account director Janet Johnson explores how developments in Wi-Fi connectivity lay the groundwork to reimagine the high street experience.
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OpinionOpinion: Reflections on Retail Week Live 2017
Billed as “unmissable”, Retail Week Live certainly lived up to expectations.
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NewsGoogle partners with H&M’s Ivyrevel on 'Data Dress'
Google has teamed up with H&M-owned etailer Ivyrevel on a mobile app that will leverage data about a customer’s lifestyle to design a bespoke dress.
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OpinionAnalysis: Top 10 marketing game-changers in 2017
In a world of connected devices and intelligent interfaces, retailers need to prepare for a tech-enabled future.
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AnalysisResearch gets inside mind of the UK shopper
A perception of value and knowledge of previous promotions is enticing consumers back to retailers as they shop around for Christmas bargains, new research has found.
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OpinionOpinion: Is there life beyond bricks-and-mortar for BHS?
It’s all change at BHS as the high street icon finds new life as an online retailer. How can its new owners ensure etail success?
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VideoWatch: The future of personalisation and how to exploit it
As part of Retail Week’s special edition with Monetate, we discuss the future of personalisation and what retailers should be doing now.
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VideoRetail Week Buzz: House of Fraser's David Walmsley on personalisation
House of Fraser’s new chief customer officer David Walmsley discusses the future of the department store and what he learned from M&S.
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AnalysisAnalysis: Lessons in mobile and personalisation from Shop Direct
Shop Direct boss Alex Baldock spoke to Retail Week on how the etailer has used personalisation technology to drive profits.
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AnalysisPersonalisation: Striking the right balance between innovative and invasive
Being able to offercustomers a personalised shopping experience without encroaching on their privacy remains a fine art.