All Personalisation & analytics articles – Page 7
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OpinionOpinion: Reflections on Retail Week Live 2017
Billed as “unmissable”, Retail Week Live certainly lived up to expectations.
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NewsGoogle partners with H&M’s Ivyrevel on 'Data Dress'
Google has teamed up with H&M-owned etailer Ivyrevel on a mobile app that will leverage data about a customer’s lifestyle to design a bespoke dress.
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OpinionAnalysis: Top 10 marketing game-changers in 2017
In a world of connected devices and intelligent interfaces, retailers need to prepare for a tech-enabled future.
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AnalysisResearch gets inside mind of the UK shopper
A perception of value and knowledge of previous promotions is enticing consumers back to retailers as they shop around for Christmas bargains, new research has found.
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OpinionOpinion: Is there life beyond bricks-and-mortar for BHS?
It’s all change at BHS as the high street icon finds new life as an online retailer. How can its new owners ensure etail success?
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VideoWatch: The future of personalisation and how to exploit it
As part of Retail Week’s special edition with Monetate, we discuss the future of personalisation and what retailers should be doing now.
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VideoRetail Week Buzz: House of Fraser's David Walmsley on personalisation
House of Fraser’s new chief customer officer David Walmsley discusses the future of the department store and what he learned from M&S.
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AnalysisAnalysis: Lessons in mobile and personalisation from Shop Direct
Shop Direct boss Alex Baldock spoke to Retail Week on how the etailer has used personalisation technology to drive profits.
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AnalysisPersonalisation: Striking the right balance between innovative and invasive
Being able to offercustomers a personalised shopping experience without encroaching on their privacy remains a fine art.
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AnalysisInfographic: Personalisation lifts Waitrose.com plus the latest retail stats
The week in words and numbers, September 9, 2016: Waitrose lifts new online customer orders by 24% after using product recommendation
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AnalysisPersonalisation: The secrets of the customer shopping journey revealed
The personalisation of the high-street shopping experience is vital to ensure the future growth of bricks-and-mortar stores.
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AnalysisOpinion: Apple iOS 10 offers retailers a wealth of personalisation
Yesterday Apple announced two new phones – the iPhone 7 and iPhone 7 Plus – which will launch with its latest operating system, iOS 10.
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AnalysisPersonalisation: Retailers blazing a trail on the customer journey
Retailers all over the world are taking a more personal approach to their customers in a bid to stand out from the crowd.
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AnalysisPersonalisation: How retailers can become ever more relevant to consumers
From artificial intelligence to data science, opportunities are opening up in retail. We explore how new technology is pushing boundaries.
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NewsShop Direct to 'double down' on artificial intelligence to drive sales
Shop Direct boss Alex Baldock says artificial intelligence is the “next big bet” the etailer is taking to bolster its personalisation offer.
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OpinionOpinion: Shop Direct shows the way in making personalisation pay
Imagine being able to lay out a store to suit each shopper as they come in, creating a bespoke offer for unique individuals.
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AnalysisPersonalisation: Structure your business to power customer loyalty
Ever since Amazon pioneered personalisation – using data to recommend products to consumers – numerous retailers have followed suit.
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NewsPersonalisation: The quest to develop one-to-one relationships with customers
Retail Week’s personalisation special is essential reading for any retailer aiming to stand out in a market defined by promiscuous shoppers.
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DataData: Which in-store technologies do shoppers rate as cool or creepy?
How do shoppers respond to the new technologies that are being increasingly used by retailers in-store? Do they rate them as cool or creepy?
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AnalysisPersonalisation: Innovative ways of turning shoppers into 'soulmates'
From reading customers’ minds to analysing a shopper’s DNA, brands are going to extraordinary lengths to push the boundaries of personalisation.