All Customer articles – Page 150
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OpinionOpinion: Facebook’s chatbot and the future of retail sales
Facebook’s recently launched chatbot technology could revolutionise customer service, online delivery and sales for retailers.
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OpinionRetail surgery: How can retailers use content marketing to increase sales?
How can retailers use content marketing to increase sales?
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NewsWaitrose latest ad campaign will use live farm footage to emphasise quality
Waitrose is launching a marketing campaign that will feature live footage from the grocer’s farms to emphasise its focus on quality.
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OpinionOpinion: Asos sets standards others must meet to win tomorrow’s shoppers
The fast fashion etailer’s investment in technology and service mean it is still growing strongly. But even the disruptors get disrupted.
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OpinionOpinion: Pinterest promoted pins give retail insight into future purchases
Pinterest promoted pin ads have launched in the UK and could provide retailers with valuable insight into their customers’ future purchases.
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NewsWHSmith enhances in-store technology with digital screens launch
High street retailer WHSmith is poised to modernise its shop fronts by launching digital displays in 100 of its UK branches.
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OpinionOpinion: Shifting demographics and the end of lifetime retail loyalty
In the run-up to the future of retail and consumer conference R:evolution, business accelerator TrueStart explores hot topics retailers face.
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OpinionRetail surgery: How retailers can use microsites to the max
How can online retailers use microsites?
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AnalysisAnalysis: How retailers can adapt to a ‘peak stuff’ consumer mentality
When Ikea’s head of sustainability Steve Howard stated that the West had reached a state of ‘peak stuff’, the reaction was one of surprise.
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VideoDesigning a truly customer-centric structure - House of Fraser's Andy Harding
House of Fraser chief customer officer Andy Harding gives an insight into the restructuring and redefining of roles within the department store group.
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VideoThe tyranny of awe – the 10 principles AO runs its business by, according to chief John Roberts
AO.com has experienced huge success in recent years, from launching an IPO to seeing off one of its great rivals.
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VideoMoney Saving Expert’s Martin Lewis on the rise of the aggressive, educated and empowered consumer
Martin Lewis from Money Saving Expert discusses the changing power dynamics in retail as big business grapples with the rise of the new consumer.
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VideoMajestic Wine boss Rowan Gormley on putting the sparkle back into the retailer
At the centre of one of the most significant retail mergers in 2015, Rowan Gormley is the man tasked with putting the magic back into ailing brand Majestic Wine and combining it with Naked Wines, the crowd-funded business he founded.
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VideoRory Sutherland: understanding the psychology of shopping - how consumers really think and behave
A rip-roaring exploration of the human psyche and how the brain makes purchasing decisions.
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NewsBreakfast briefing: Retail news on Mamas & Papas and independent shops
Retail news round-up on March 30, 2016: New chief marketing officer for Mamas & Papas and independent shop opening rate slows.
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AnalysisAnalysis: Are retailers unlocking millennials’ true potential?
Millennials make up 280 million of the world’s population and are predicted to have a global spending power of £8.9bn by 2020.
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NewsWatch: Morrisons unveils two new ads emphasising its fresh food offer
Morrisons has launched two new adverts emphasising its fresh food and family values as part of an ongoing campaign to reposition the grocer.
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OpinionOpinion: Retail is paying the price of ongoing structural change
However challenging last year may have been, this year is going to be tougher as retailers continue to compete on price promotions.
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OpinionOpinion: Shoppable ads combine marketing with entertainment
As online shoppers become increasingly savvy and adverse to retail marketing, shoppable ads can combine marketing and entertainment.
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DataData: Grocery prices now easier to compare, IGD ShopperVista shows
Shoppers say they now find it easier to compare grocery prices in store, as retailers continue to focus on attractive promotions.