All Marketing & branding articles – Page 7
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NewsVery Group has launched a new retail media network
The Very Group has launched a reimagining of its retail media proposition dubbed ‘Very Media Group’.
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AnalysisSharkNinja: The innovative electricals brand customers can’t get enough of
SharkNinja’s explosive growth in a raft of categories has resulted in it becoming a global brand known to millions – but it’s not satisfied yet.
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AnalysisReasons to be cheerful at John Lewis as it pulls turnaround levers – but there's a long way to go
If the John Lewis Partnership was a quoted company its shares might have ticked up today as first-half losses were slashed and “significantly higher profits” are expected for the full year.
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Report StoreThe Fastest Way to Lose Consumers
Honest opinions from 1,000 consumers on AI, marketing and data
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AnalysisData: Honest opinions from 1,000 shoppers on AI, data and marketing
Retail Week’s latest report features exclusive research with 1,000 UK consumers on what they really want from retailers – and what will send them running
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InterviewQ&A: John Lewis boss Peter Ruis on bringing back ‘Never Knowingly Undersold’
John Lewis executive director Peter Ruis today raised the curtain on the return of the retailer’s famous ‘Never Knowingly Undersold’ price promise and put it front and centre of his plans to get the retailer back to the top.
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NewsJohn Lewis will revive its famous ‘Never Knowingly Undersold’ promise
Department store business John Lewis is to bring back its famous price pledge – ‘Never Knowingly Undersold’ – and apply it to online rivals too.
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NewsVery is launching its first fashion TV campaign in seven years
Very is making a TV comeback with its first television advert in seven years, showcasing its autumn collection through the group’s Haus of Flamingo fashion platform.
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AnalysisHarnessing the power of content: The strategies setting Elemis, Boots and Nike apart from the competition
This deep dive is the third in our ‘Consumer 2025 – from acquisition to advocacy’ series.
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NewsNearly one in five shoppers are primarily using AI tools when purchasing products
Nearly one in five consumers now use AI tools as their primary source of information when choosing a product to buy, according to a new survey.
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NewsSportsShoes.com has launched a new mobile shopping app in its race for digital growth
Sportswear retailer SportsShoes.com, founded by retired footballer Bruce Bannister, has launched its first mobile shopping app as part of its “digital reincarnation” strategy.
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Retail VoiceHow Gen Z is redefining experience in the digital age
What’s driving the youth demographic to connect with brands? UNiDAYS’ Derek Morrison has the answers
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AnalysisShoppable TV ads: The next big thing in the retail media revolution?
Retailers are constantly looking for new ways to reach consumers, gain loyal customers and boost sales.
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Retail VoiceUnderstanding Gen Z’s back-to-campus spending priorities
From the tech-savvy to the trend-conscious, UNiDAYS’ Derek Morrison explains how brands can tap into students’ spending choices to maximise engagement during the crucial pre-semester event
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AnalysisAlo Yoga: how the brand’s bizarre marketing is funding its brick-and-mortar explosion
As luxury activewear brand Alo Yoga opens doors to its first flagship store in the UK, Retail Week takes a closer look at the brand and its super-exclusive marketing approach to taking on giants like Lululemon
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Innovation of the WeekTala's founder has launched an AI business to democratise content creation
Innovation of the Week is a subscriber-only series highlighting retail initiatives that have caught the eye of our team.
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AnalysisMerry clickmas: How social selling is shaping Christmas 2024
There’s no better time to elevate your retail offering than Christmas. Here we explore the key innovations and trends set to drive festive spending in 2024 – and how you can get in on the action
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Innovation of the WeekFoot Locker will launch AR takeover to mark Paris Olympics
Innovation of the Week is a subscriber-only series highlighting retail initiatives that have caught the eye of our team.
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AnalysisHyper-personalisation: Retail’s new battleground
This deep dive is the second in our new ‘Consumer 2025 – from acquisition to advocacy’ series.
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AnalysisThe secrets behind 2023's winning Christmas ads and what to expect this year
There’s no better time to elevate your retail offering than Christmas. Here we explore the key innovations and trends set to drive festive spending in 2024 – and how you can get in on the action